Firms To Watch: Intellectual property

The IP practice at Pintz & Partners LLC comprises an experienced team of patent and trade mark specialists, led by György Pintz.
VJT & Partners‘ growing IP practice covers both advisory and contentious IP work. Endre Várady leads the team.

Intellectual property in Hungary

CMS

CMS delivers comprehensive IP services across copyrights, trade marks, and industrial property rights, with expertise in software and motion picture industries. Active in sectors such as pharmaceuticals, tech, media and entertainment, the team specialises in cross-border IP assignments and high-profile litigation. Renowned for its global trade mark portfolio management and niche expertise in collective management, CMS also leads in entertainment industry-related IP advisory. With a growing film practice, CMS is positioned as a leader in international IP advisory, delivering sector-specific and strategic solutions. Practice head Dóra Petrányi, as well as Ágnes Sólyom and Katalin Horváth bring deep expertise across TMT, life sciences, software, and copyright matters, including contentious and non-contentious work. Eszter Csapó complements the team with her focus on software licensing and telecoms.

Practice head(s):

Dóra Petrányi


Other key lawyers:

Ágnes Sólyom; Katalin Horváth: Eszter Csapó; Miklós Boros; Gábor Bertók


Testimonials

‘The team of CMS is wel-staffed and work with high professionalism, including partners and juniors. The wide range of their practice and their deep knowledge in this field is unique to us. We always turn to them in case of the cases when our R=regulator is involved.’

‘Katalin Horváth is a partner with exceptional professionalism, punctuality, accuracy, extremely hard work and the ability to handle all our issues to this high professional standard. It is this kind of exemplary legal practice that also defines the attitude of the talented young colleagues who work with her.’

‘CMS’s intellectual property team is unique for its combination of deep industry expertise, global reach and local regulatory insight. As clients, we benefit from a full-service approach, covering everything from IP strategy and portfolio management to litigation. The team’s strength lies in their tailored, sector-specific advice and seamless cross-border collaboration, ensuring robust protection of intellectual assets. Compared to other firms, CMS stands out for its ability to manage complex, international IP matters while offering practical, commercially focused solutions.’

‘I have had the pleasure of working with Dóra Petrányi on several complex matters, and what truly makes her stand out is her deep understanding of both local and international legal frameworks. Dóra possesses an incredible ability to foresee potential risks and provide strategic solutions, which has been invaluable in guiding our projects to success. Her pragmatic approach and attention to detail differentiate her from competitors. I particularly appreciate her responsiveness and commitment to delivering results, often going above and beyond expectations.’ 

‘Ágnes Sólyom has been a trusted partner for us. She stands out due to her exceptional communication skills and ability to break down complex legal issues into clear, actionable advice. Ágnes is thorough, precise and always well-prepared, which is crucial in high-stakes negotiations. What I value most is her genuine interest in understanding our business needs and her ability to tailor legal solutions accordingly. Her professionalism and dedication set her apart from others in the field.’

‘Miklós Boros has been our day-to-day contact person at CMS in IP matters for years now. He stands out for his exceptional legal expertise and his strong focus on client service. He is always available, well-prepared and ready to deliver expert advice even on short deadlines. In every interaction, Miklós demonstrates a deep understanding of the legal landscape and his attention to detail and ability to deliver practical, business-oriented advice have made him a trusted associate to us.’

‘They are professionally prepared and their answers take into account business interests.’

‘They are approachable and give accurate, straightforward answers to the questions asked.’

Key clients

Microsoft Hungary


Magyar Telekom (Deutsche Telekom subsidiary)


4iG


Partner in Pet Food


WING


RTL Group (Bertelsmann Group subsidiary)


UNICEF


Rosinter (the Hungarian ex-franchisee of TGI Friday)


K&H Bank


ChemAxon


Work highlights


  • Advising Rosinter on trade mark issues relating to the client’s TGIF franchise rights.
  • Advising RTL Group on a wide array of technology and commercial matters and their strategic projects for over a decade.
  • Assisting UNICEF with several local projects in Hungary for over 5 years now.

Oppenheim Ugyvedi Iroda

Oppenheim Ugyvedi Iroda provides comprehensive IP services, from portfolio management to litigation and transactional work, primarily for domestic clients. The team manages significant IP portfolios, advises on strategies and handles global litigation. They support cutting-edge technologies, including blockchain, IoT and car-to-car communications, for leading global companies. Expertise spans patent enforcement, know-how, software development and IP-related due diligence. Co-head Ivan Bartal focuses on IP transactions, M&A and technology matters, while Aron Laszlo oversees trade marks, designs, and multi-jurisdictional litigation. Key contributors include Barnabás Mező, leading IP prosecution before the EUIPO and Hungarian IP Office, Andras Cserny, experienced in technology-related litigation and transactions, and Kristóf Ormos, with notable IP litigation experience supporting IP-heavy clients.

Practice head(s):

Ivan Bartal; Aron Laszlo


Other key lawyers:

Barnabas Mezo; Andras Cserny; Kristof Ormos


Testimonials

‘András Cserny and Kristof Ormos: both have deep knowledge and experience in the field combined with the highest professionalism – very reliable and fast responses, and outstanding overall professional performance. ’

‘The firm takes the time to understand each client’s specific needs and crafts bespoke legal strategies, making clients feel truly valued and heard. The firm focuses on clear communication, ensuring that complex legal matters are explained in an accessible way, which is often a key concern for companies.’

‘Oppenheim boasts a team of lawyers with diverse backgrounds and areas of specialisation, allowing for cross-functional collaboration. This is particularly valuable for complex cases that require insights from multiple legal disciplines.’

Key clients

Wizz Air


Hell Energy


Vodafone Shared Services


Masterplast


Bonafarm-Babolna


TV2 Media


Teqball


Scania


Organica Technologies


Ferrero


Unix Auto


Univer


Hungerit


Samsung


Swapp Technologies


Munch Europe


Loxtrade


LC Waikiki


Work highlights


  • Represented TV2 Média Csoport Zrt (the TV company in Hungary) in disputes concerning their TV channels’ names.
  • Successfully enforced the trade marks of Hell Energy, one of the leading energy drink and beverage companies, against a ‘HELL’ -branded alcoholic drink.
  • Stopped the import of motorcycles bearing a logo which was similar to the trademarks of a famous car brand.

SBGK

SBGK boasts a strong team of experienced trade mark and patent attorneys with expertise spanning sectors such as computer science, life sciences and AI. Led by Katalin Szamosi, who brings 40 years of experience, the team delivers a full range of IP services. Péter Lukácsi specialises in IP advice, prosecution and litigation, while Enikő Karsay offers over two decades of experience, focusing on trade mark portfolio management, copyright, trade secrets and litigation. Ádám György has recently handled complex IP disputes, including representation before the European Court of Justice, and is recognised for his expertise in designs and trade marks.

Practice head(s):

Katalin Szamosi


Other key lawyers:

Péter Lukácsi; Enikő Karsay; Ádám György; Adrienn Sályi


Testimonials

‘Adam György has excellent legal knowledge and a commercial approach to solving matters.’

Key clients

Red Bull GmbH


Ferrero S.p.A.


LEGO Juris A/S and LEGO A/S


Egis Pharmaceuticals PLC


Simon’s Burger


Friesland Campina BV


TEQBALL


Mondelez GmbH


SOREMARTEC S.A


Work highlights


Siegler Bird & Bird Ügyvédi Iroda

Siegler Bird & Bird Ügyvédi Iroda’s IP team provides comprehensive services covering the exploitation and enforcement of copyrights, trade marks, designs, and other industrial property rights. They are highly skilled in cross-border trade mark strategies and disputes, with particular expertise in advising leading clients in the pharmaceutical, tech and retail sectors. Patent activity includes preliminary injunctions, SPC litigation, employee inventions and licensing matters. Recent growth includes local trade mark litigation and cross-border prosecution. Team head Bálint Halász focuses on contentious IP litigation, anti-piracy strategies and ADR. Miklós Tar specialises in pharmaceutical IP, Patricia Beregszászi handles biomedical and biotech inventions, while Adél Gelencsér strengthens the trade mark and brand management practice with her experience in prosecution and enforcement. The team excels in IP-heavy transactions, trade secret litigation, and IP financing.

Practice head(s):

Bálint Halász


Other key lawyers:

Miklós Tar; Patricia Beregszászi; Ádám Simon; Adél Gelencsér


Testimonials

‘Siegler Bird & Bird’s team has demonstrated a deep understanding of IP law, offering invaluable advice and solutions to our company’s specific needs. Professionalism, smooth/prompt communication flow and detailed resolution (understandable even for a non-legal person) are their characteristics. We are fully satisfied with their services.’

‘Adél Gelencsér provides expertise, attention to detail, quick response times, a client-centric approach and a nice personality.’

‘Working with Siegler Bird & Bird Ügyvédi Iroda was a great choice. They approached all our requests constructively and supportively, taking into account our individual needs. Their reliability is further proven by the fact that they completed all tasks accurately and ahead of schedule. In addition to their professional legal work, their business-minded approach was outstanding, which was a great help in our work. ’

‘The team showed a solid understanding of our industry, especially in areas like intellectual property, data protection and software. They always gave us practical, thoughtful advice. Their professionalism, attention to detail and effort to really get to know our business have been key in helping us meet our legal needs.’

Key clients

Vesta Software Group


Work highlights


  • Advised Vesta Software Group on the acquisition of Béker-Soft Informatika Kft. from its founders.

Szecskay Attorneys at Law

Szecskay Attorneys at Law places a strong focus on IP, representing clients in trade mark, patent, and copyright infringement cases, as well as trade mark registration and portfolio management. The team provides comprehensive advice on copyright protection across literary, musical, software and database works, including licensing agreements. They are active in telecoms and new technology issues, with a patent litigation practice primarily focused on the pharmaceutical and life sciences sectors. Led by Gusztáv Bacher, a recognised expert in industrial property and copyright law, the team also includes András Szecskay, a highly regarded patent litigator with an extensive litigation and arbitration practice, and Gábor Faludi, who brings expertise in IP and contract law, leveraging prior experience at the Hungarian copyright protection agency. The team offers both local and international expertise.

Practice head(s):

Gusztáv Bacher


Other key lawyers:

András Szecskay; Gábor Faludi


Testimonials

‘Excellent to work with and they give good and prompt advice.’

‘Szecskay Law Firm is one of the most reputable law firms in the country.’

‘Szecskay Law Firm has polite, helpful, objective and thorough professionals with outstanding expertise in intellectual property.’

‘We have extensive and long-standing experiences with the firm’s intellectual property practice and thus have witnessed on numerous occasions their outstanding skills in this field. Selecting them was a conscious choice as we knew them to be one of the best available in this niche market.’

‘The firm assists us in a highly complicated lawsuit we have launched. We appreciate the combination of IP and procedural skills they bring to the table. Gábor Faludi is a renowned IP expert and scholar. The other attorneys on the team worked expertly and diligently to address all issues occurring in this complex case.’

‘They have great knowledge of the national law so it was very easy to work with them. They answered fast and were very polite.’

Key clients

Zwack Unicum PLC.


Egis Pharmaceuticals PLC


Budapest Festival Orchestra


Richter Gedeon PLC


Hungaropharma PLC


MGI International Sales Co. Limited (Hong Kong) and Latvia MGI Tech SIA (Latvia): members of the Chinese BGI Companies


Tamasu Butterfly Europa GmbH


Fusion Kft.


Bellozzo Kft.


Arnold & Richter Cine Technik GmbH & Co.


Előadóművészi Jogvédő Iroda Egyesület


Bureau for the Protection of Performers’ Rights


British American Tobacco


Terrán Kft.


ART1ST DESIGN STUDIO LLC


VAN BERKEL EN OS U.N. STUDIO B.V. and BURO HAPPOLD Ltd.


KRKA d.d. Novo Mesto


X-Plast Kft.


Lanus Solar Kft.


Volkswagen Group United Kingdom Limited


Work highlights


  • Representing Egis Pharmaceuticals PLC, a generic pharmaceutical company in Central Eastern Europe, and Hungaropharma PLC, a leading pharmaceutical wholesaler on the Hungarian market, in parallel court proceedings in patent litigations commenced by Bayer AG, which applied for a preliminary injunction against Egis and Hungaropharma based on alleged patent infringement of its patent by our clients’ manufacturing/marketing medicines containing the active ingredient rivaroxaban.
  • Advising a bank in connection with developing modern fintech solutions, and developing the general system of concluding contracts with fintech providers.

DLA Piper Posztl, Nemescsói, Györfi-Tóth and Partners Law Firm

DLA Piper Posztl, Nemescsói, Györfi-Tóth and Partners Law Firm’s intellectual property and technology team provides comprehensive advice on the protection, defence and commercialisation of IP and technological assets. It covers IP transfer in transactions, brand protection, publishing, franchise contracts, software development and licensing agreements, with expertise in film and television projects. The team also specialises in personal data protection and establishing client-specific commercial guidelines. Co-head Zoltán Kozma advises on complex TMT matters across private and public sectors, while Mónika Horváth focuses on international IT and IP transactions, with notable experience in film production support. Helga Fehér, head of employment, contributes additional expertise to this multifaceted practice.

Practice head(s):

Zoltán Kozma; Mónika Horváth; Helga Fehér


Other key lawyers:

Mariann Rajnal; Márk Almásy; Fanny Horváth


Key clients

Rolls Royce Hungary


Hungarian Franchise Association


MBH Bank


Element Pictures PT Limited and PS Films 2021 Kft a Pioneer Stillking company- ‘Poor Things’ feature film


HBO and North Center Productions, Inc. (US) /a WarnerMedia affiliated entity and Pioneer Stillking Spice Kft, a Pioneer Stillking company ‘HIDDEN HAND’


SISTER (ERIC) LIMITED (UK) and Jade Films Kft a Mid Atlantic Films entity “episodic television series entitled ‘ERIC’


CP Film Productions Ltd. (UK), a SONY Pictures Entertainment entity /CP FILMS Kft a Mid Atlantic Films entity – ‘Grand Turismo’


Universal Television Emerald Productions LLC (US) ‘FBI: International’ S2 and S3


Work highlights


  • Advised MBH Bank Plc on trade mark matters related to the acquisition of Fundamenta-Lakáskassza Lakás-takarékpénztár Zrt. by the client, including in particular the negotiation of a transitional trademark license agreement as well as providing guidance on the handling of its new trade mark portfolio after the closing of the transaction.
  • Providing day-to-day IP advice to Rolls-Royce plc in connection with the research and development operations of clients, which includes core IP legal advice on know-how, patent, copyright and trade secret aspects of the client operations.
  • Engaged as Hungarian production counsel with respect to all Hungarian aspects of the production of the feature film ‘POOR THINGS’ for Element Pictures PT Limited / Searchlight Pictures and PS Films 2021 a Pioneer Stillking Films company acting as Hungarian production service company.

Hegymegi-Barakonyi and Fehérváry Baker&McKenzie Attorneys-at-Law

Hegymegi-Barakonyi and Fehérváry Baker&McKenzie Attorneys-at-Law’s IP team, part of the IPTech practice group, operates at the forefront of technology-driven markets, offering comprehensive IP counsel with a global reach and deep local insights. The team serves a diverse range of industries, including life sciences, technology, consumer goods, and financial services, providing expertise in copyright, trade mark enforcement, registered IP prosecution, domain name registrations and patents. Co-head Zoltán Hegymegi-Barakonyi combines IP and competition law expertise, advising on complex contractual and enforcement cases requiring knowledge of their interplay. Fellow co-head Csaba Vári contributes further strategic depth, while Mihály Egon Budai brings extensive experience across contentious and non-contentious IP matters.

Practice head(s):

Zoltán Hegymegi-Barakonyi; Csaba Vári


Other key lawyers:

Mihály Egon Budai


Testimonials

‘Their IP team is highly knowledgeable and experienced in all areas of intellectual property law, which gave us confidence in their advice and representation. They took the time to understand our specific needs and business objectives, tailoring their strategies to align with our goals. We appreciated their innovative approach to complex IP issues.’

‘Compared to other firms we’ve worked with, this team combines deep legal expertise with a proactive, client-first mindset. They are not just legal advisors; they are strategic and trusted partners committed to our success.’

‘Each team member brings a wealth of knowledge and experience in intellectual property law. Their ability to navigate complex legal issues with ease has been invaluable to us. They consistently prioritise our needs and objectives, ensuring that their strategies are tailored to our specific situation. This personalised attention sets them apart from competitors. The team is always looking for creative solutions to our IP challenges.’

‘We worked most often with Zoltán Hegymegi-Barakonyi, whose strategic insights and deep understanding of IP law have been crucial to our success. Associate Mihály Egon Budai was also vital in our matters, his meticulous attention to detail and proactive communication were formidable.’

‘Best quality of education, prompt service and actions, excellent international network and cooperation with the worldwide offices of Baker McKenzie. Well-experienced colleagues in all fields of legal services.’

‘I find Baker McKenzie’s IP practice in Hungary a great practice, and it is easy to work with them. I have complete confidence in their ability to handle a wide range of areas, including cross-border licensing, management of trade mark and domain name portfolios, and IP transfers. They consistently provide expert advice on both domestic and international matters. Their comprehensive expertise and reliable guidance make them an invaluable outside counsel for us.’

‘Zoltán Hegymegi-Barakonyi heads the IP practice with an exceptional track record in IP. He responds to inquiries quickly and efficiently, and his team handles all types of queries in this field. Mihály Budai is also a go-to contact.’

Key clients

Shell


FedEx


General Motors


British American Tobacco


Michelin


Global Green


L Brands


JCPenney


The Body Shop


NOV


Perry Ellis


Eurokomax


Work highlights


  • Advise a global physical commodity trader on brand, software and trade secret protection matters.
  • Advise several global companies on diverse issues regarding collective rights management.
  • Advise a Hungarian cloud-based software development company on multi-jurisdictional brand protection matters.

Lakatos, Köves and Partners

Lakatos, Köves and Partners’ intellectual property team, part of its corporate practice, primarily advises a multinational client base, with increasing activity in the tech, life sciences and automotive sectors. The team handles stand-alone IP matters and supports other practices, particularly in M&A transactions. Key focus areas include brand protection, IP disputes, trade mark filings, and due diligence. Led by Iván Sólyom, with over 25 years of experience in software agreements and trade mark protection, the team is further strengthened by Zsuzsanna Regina Lukács, who brings extensive expertise in data protection and IP.

Practice head(s):

Iván Sólyom


Other key lawyers:

Zsuzsanna Regina Lukács


Testimonials

‘The firm provides very good quality legal services in the area of IP rights and brand protection in Hungary.’

‘Iván Sólyom, with whom we work on IP and brand protection matters, is an experienced professional who provides quick and high-quality legal advice.’

Key clients

Vodafone


Uber B.V.


American International School of Budapest


Mastercard Europe SA


Philip Morris International (PMI)


Foundation for the Protection of the Traditional Cheese of Cyprus named Halloumi


Mars


Szentkirályi Kékkúti Ásványvíz, subsidiary of Karlovarské minerální vody (Mattoni Group)


Fruit of the Loom Ltd.


DDB


Xiaomi


WHSmith


Work highlights


  • Advised Uber B.V. in relation to its repeated market entry including trade mark matters.
  • Advising Philip Morris international in relation to brand protection.
  • Advising Mars, an American multinational manufacturer of confectionery, pet food, and other food products in relation to all of its commercial matters, including IP work.

Danubia Legal

Danubia Legal collaborates closely with the Danubia Patent and Law Office, specialising in trade mark prosecution, IP enforcement and transactions. The team handles IP prosecution, maintenance, litigation, licensing and patent and trade mark issues, with a focus on pharmaceutical and medical device clients. They manage numerous IP litigations, oppositions and cancellation actions annually before the EUIPO and Hungarian IP office. Co-heads Eszter Szakács, József Tálas and Miklós Sovári bring expertise in patent law, enforcement, licensing and unfair market practices, offering tailored solutions for multinational and SME clients.

Practice head(s):

Eszter Szakács; József Tálas; Miklós Sóvári


Other key lawyers:

Viktor Łuszcz; Máté Molnár


Testimonials

‘They are very good at SPCs and have experience in CJEU proceedings for SPCs. They can handle both SPC prosecution at the patent office as well as contentious proceedings at the court.’

‘Eszter Szakács is very responsive, knowledgeable on SPC law, and puts great care into providing the best possible case. Her written work is very good.’

 

Key clients

Bayer Intellectual Property Gmbh.


Merck Sharpe & Dohme LLC.


Apple Inc.


Coca Cola Inc.


Genmab A/S.


Illumina Inc.


Work highlights


  • Represented Bayer IP in successful preliminary injunction proceedings in Hungary in the rivaroxaban case against several generic manufacturers.
  • Represented Mandelay Kft in front of the EUIPO and the General Court of the EU in high profile trade mark cancellation proceeding.
  • Represented Merck Sharpe & Dohme in an SPC invalidity proceedings.

Schoenherr Hetényi Ügyvédi Iroda

Schoenherr Hetényi Ügyvédi Iroda’s growing IP practice advises clients across trade marks, designs, patents, domain names, copyrights, and related litigation and prosecution matters. The team also supports licensing and provides strategic counsel on complex brand protection and IP disputes. Led by Márk Kovács, a dedicated IP professional with expertise in trade mark and design law, the practice delivers tailored solutions and litigation strategies for diverse client needs.

Practice head(s):

Márk Kovács


Testimonials

‘I work with the Hungarian team, especially with Márk Kovács in trade mark matters. They are responsive and provide good services.’

‘Márk Kovács is very responsive, organised and a good communicator.’

‘Márk Kovács at Schoenherr in Hungary provided tailored and strategic advice to address multiple trade mark enforcement disputes in Hungary. Our client was delighted that he was able to clear up the market in such an efficient and methodical way.’

‘Márk Kovács has ably supported my team with multiple trade mark enforcement disputes in Hungary.’

‘Sound professional knowledge in Budapest, with an international knowledge background in Vienna.’

‘They act with thorough knowledge and professional confidence. The trade mark background in Vienna is also reassuring. They explain professional arguments clearly and the process is transparent and easy to follow. Nothing is done without consultation with the client.’

Key clients

Wolters Kluwer Hungary Kft.


HARIBO Holding GmbH & Co. KG


S. Spitz GmbH


Emirates Telecommunications Group Company


Ceres Pharma


OMV Downstream GmbH


Mizensir


Louis Vuitton


Gallup International Association


Work highlights


  • Advising a manufacturer of pharmaceuticals on various issues related to different pharmaceutical patents registered in Hungary, including a patent litigation matter.
  • Assisted in a buy-side due diligence for Emirates Telecommunications Group Company which acquired a controlling stake in PPF Telecom Group’s assets in Bulgaria, Hungary, Serbia and Slovakia; the team reviewed many IP and IT agreements of PPF Telecom Group’s Hungarian subsidiaries.
  • Representing numerous international companies’ trade mark portfolios in Hungary, such as Wolters Kluwer, Haribo and S. Spitz GmbH.

Taylor Wessing Hungary

Taylor Wessing Hungary provides comprehensive IP guidance to international and national clients, covering trade mark licensing, copyright registration, patent issues and IP enforcement. The team excels in transactional matters while maintaining strong litigation and enforcement capabilities, with sector strengths in telecoms, IT, consumer goods, pharmaceuticals, life sciences and retail. Led by Zoltán Novák, a skilled advisor in contentious and non-contentious IP, the practice focuses on trade marks, designs, copyright and dispute resolution.

Practice head(s):

Zoltán Novák


Other key lawyers:

János Kopasz; Fruzsina Kónya


Key clients

Blossoms Island Pictures Limited


Forestay Properties Kft.


Fronius International GmbH


Work highlights