Shoosmiths LLP

Commercial

Joel is a senior associate who supports clients on a range of commercial contracts matters, including in connection with the  supply and purchase of goods and services, distribution agreements and various sector specific contractual arrangements.

As part of his role in the national Consumer team, Joel also provides in-depth advice on consumer contracts and consumer protection law, including supporting various household names in the retail and hospitality sectors.

He also advises on public procurement matters as part of the national Public Procurement team.

Recent work highlights include:

Advising a global hospitality business on an extended consumer compliance project, including their launch of a new e-commerce offering; Supporting a high street retailer with an updated e-commerce approach and advising on cross-border cancellation rights; Advising a high street retailer on key contracts to facilitate the launch of an online marketplace offering; Working with two of the largest pension trustees in the UK to develop a consolidated approach to contracting following their merger Providing ongoing support to a boutique life sciences research business across their key contractual matters, including development of a suite of bespoke template contracts Advising a national funeral director on a number of contracts with funeral plan providers under which the client will be appointed to provide funeral services to all customers purchasing funeral plans Advising a leading automotive business on a complex transitional services agreement as part of a strategic acquisition Providing detailed commercial advice on key contractual relationships with customers and suppliers as part of the acquisition of a premium catering business for a global food service and facilities brand.

Joel spent the first half of 2022 on secondment with a leading telecoms business, supporting their business and wholesale division. During this secondment, Joel provided advice to the business in relation to the full contractual lifecycle from initial negotiation through to termination or renewal, with a particular focus on fibre optic infrastructure deals and large-scale contract amendments affecting the client's whole customer base. Praise from members of the client team included reference to Joel's "ego-free and collaborative approach to negotiations" and for providing practical, commercial advice on key contractual decisions.