Chang Tsi & Partners

Intellectual Property/Litigation & Dispute Resolution/IP Commercial/Corporate Law

Founding Partner / Attorney at Law

Managing & Founding Partner, Chang Tsi & Partners Attorney at Law, Deheng Law Firm Office Manager, State Power Grid Construction Corporation Director of Legal Office, Prersonnel Mobiility and Assignment Department, Ministry of Personnel Deputy Chief, Jiamusi Municipals Judicial Bureau

Chinese/English

Visisting Scholar in Intellectual Property, Franklin Pierce Law Center, Concord, NH, US (2010-2011) L.L.M, University of Political Science and Law (1991) B.A, Mudanjiang Normal University, Heilongjiang, China (1983)

Founding Partner Simon Tsi is one of China’s most fearsome litigators renowned for his profound experiences with governmental institutions in China. With nearly 30 years of experiences working with national universities, judicial authorities, government ministries as well as state-owned enterprises, Simon’s ability to communicate and coordinate with such institutions is unrivaled in the rest of China.

With years of in-house experiences working with global conglomerates, Simon knows exactly the wants and needs of a legal service client. Simon and his team stand from clients’ perspectives and sets maximizing their legitimate rights as the top priority. His legal solutions are situational-based, tailor-made and designed to navigate clients through all kinds of legal turbulences in a changing China. Simon is a respected legal partner for his being loyal, dedicated and professional to his clients.

As the Managing Partner with sharp market knowledge and ample service experiences, Simon offers legal solutions adhering to international standards and guidelines. His leadership integrates the most competent regional lawyers with elite legal partners worldwide to create an unprecedented synergy to best serve the clients’ interests.

In his free time, Simon is a passionate tennis player and a snorkeler. He lives with his lovely wife, Spring, two children and a kitten.

Representative Cases The case Jianfa v Michael Kors (2018), in which Tsi represented Michael Kors, was awarded “2018 Matter of the Year” by Asialaw & Benchmark Litigation, and “China’s Top 10 Intellectual Property Cases of the Most Research Value” by Shanghai Intellectual Property Academe in 2018. In Under Armour vs Fujian Ting Fei Long Sports Goods Co., Ltd.(2017), Tsi represented Under Armour in a claim for trademark infringement and unfair competition. Tsi’s actions in this case were recognized as “2017-2018 Excellent Trademark Agency Cases” by the Chinese Trademark Association, and it was reported by foreign media, including Law360. In this case, he persuaded the IP tribunal of Fujian Provincial High People’s Court to issue a second preliminary injunction in history. The client Under Armour was awarded damages of CNY 2 million (roughly USD 290,292). In Skechers v. Spieth & Wensky, Tsi represented Skechers in a claim for trademark infringement and the decision was reported by China Intellectual Property News, China Industry & Commerce News and Beijing Business Today. The client Skechers was awarded damages of CNY 3 million (roughly USD 435,438). Successfully represented clients in many complex matters, including retrial and corporate cases. Provided IP protection strategy, IP transactions, brand licensing, intellectual property due diligence, intellectual property infringement and other legal services for many  Fortune 500 companies. Selected Awards "2022 Leading Lawyer" by World Trademark Review "2021 Notable Practitioner" by Asialaw Profiles "2021 Band-1 Lawyer" by LEGALBAND “2021 Client Choice: Top 15 Intellectual Property Versatile Practitioners” by LEGALBAND "2021 Top 15 Managing Partners” by LEGALBAND “2020 Client Choice: Top 15 Intellectual Property Versatile Practitioners” awarded by LEGALBAND; “2020 Chinese IP Lawyers Top 50" awarded by IP Power; “The A-List 2019 China’s Top 100 Lawyers” by China Business Law Journal “2017-2018 Excellent Trademark Agency Cases” awarded by the CTA for his representation of Under Armour in the case Under Armour vs Fujian Ting Fei Long Sports Goods Co., Ltd.; “2018 Matter of the Year” awarded by Asialaw & Benchmark Litigation and “China’s Top 10 Intellectual Property Cases of the Most Research Value” by Shanghai Intellectual Property Academe for his actions on behalf of Michael Kors in Jianfa v. Michael Kors;