Hank Leung > Bird & Bird > Hong Kong, Hong Kong > Lawyer Profile

Bird & Bird
6/F, The Annex
Central Plaza 18 Harbour Road
Wanchai, Hong Kong SAR
Hong Kong

Work Department

Intellectual Property

Position

Partner

Career

I am a partner in our China intellectual property team based in Hong Kong. Clients come to me for guidance on all aspects of brand and product design protection, enforcement and monetisation in China and across the APAC region.

I specialise in brand protection and transactional IP matters, with a focus on trade mark, product design and copyright for clients in the media, entertainment & sports and consumer & retail sectors. I regularly advise clients on identification, protection, registration and enforcement of their IP rights. I also advise clients on legal issues relating to the commercialisation and internationalisation of IP/IT assets including management of IP portfolios, advising on licensing and franchising strategies across Asia.

I have extensive experience advising leading gaming companies, esports leagues and teams in the area of IP protection and regulatory compliance. I am also involved in innovative legal issues such as NFT in gaming and in-game sponsorships and advertising.

Admissions

  • Law Society of Upper Canada, 2005
  • Hong Kong Law Society, 2011

Languages

English and Mandarin

Education

  • McGill University (B.Eng.) (Honours) in Mechanical Engineering
  • Queen’s University (LLB)

Lawyer Rankings

China > Intellectual property: foreign firms

Bird & Bird‘s IP group is based across Hong Kong, Shanghai, Beijing and Shenzhen, enabling it to advise on complex multi-jurisdictional IP projects and litigations. The team excels in trade mark and copyright matters as well as patent litigation. Life sciences, healthcare, technology, retail, entertainment and sports are all specialised sectors served by the team, which is comprised of dual-qualified lawyers in areas such as engineering, computer science and medicine. Christine Yiu co-leads the unit from Shanghai and focuses on advising clients in cross-border IP disputes related to copyrights, invention patents, trade marks and designs. Meanwhile, IP specialist Hank Leung co-leads from Hong Kong. Dorie Wong is based in Beijing and is key to advising on brand protection strategy and trade mark portfolio management.

 

Hong Kong > Intellectual property

(Leading partners)

Hank LeungBird & Bird

Remaining a strong provider of IP counsel, Bird & Bird is well-versed in handling contentious and non-contentious matters for its leading clientele. Its expertise extends across multiple industries and jurisdictions, demonstrating particular strengths within the technology, life sciences and healthcare sectors. The team is led by Hank Leung, a specialist in trade mark, product design and copyright within the sports and entertainment industry. Leung is closely supported by Shanghai-based Christine Yiu. Ted Chwu, who co-heads the global tech and comms group, excels in handling disputes. Alison Wong is head of the life sciences & healthcare sector for Asia Pacific, advising pharmaceutical companies on regulatory and IP matters. Matthew Laight is recommended for handling matters relating to standard essential patents. Recently promoted partner Victor Tse specialises in IP protection strategies.