Kirkland & Ellis LLP

Robin McCue is a partner in Kirkland’s Chicago office who specializes in advertising and trademark law. Robin has extensive courtroom experience on such matters, and has considerable experience litigating advertising matters in the context of requests for expedited relief. In addition, Robin also has extensive experience at BBB National Programs National Advertising Division (“NAD”) and has been the attorney primarily responsible for both bringing and defending actions before the NAD. Robin regularly counsels clients in the areas of trademark and advertising and has primary responsibility for maintaining, protecting and enforcing clients' trademark portfolios at the PTO. Robin also has extensive experience in handling the damages side of intellectual property litigation. She has been the attorney primarily responsible for litigating multi-million dollar damages claims on advertising and trademark litigation matters, including working extensively with damages experts.