Intellectual Property; Advertising; Sports

Brian Anderson is a Partner in Sheppard Mullin’s San Francisco office. He leads the Firm’s Advertising and Sports Practice.

Brian represents brands, teams, leagues, companies, and investors as their chief legal strategist, managing various matters, ranging from commercial partnerships, sponsorships, media rights, naming rights, and licensing transactions to complying with advertising laws and data protection regulations.

He mainly focuses on issues arising from using new technologies and business models, such as blockchain (NFTs, digital assets, etc.) and interactive entertainment (metaverses, virtual worlds, esports, etc.).

English

Member, International Association of Privacy Professionals

J.D. University of California, Davis, Law Review

B.A. University of California, Davis, with honors