Dentons

Intellectual Property and Technology

Marta Stefanowicz, Brand Protection & Trademark Lead in Dentons’ Warsaw office, is a member of the Intellectual Property and New Technologies Practice Group.

Before joining Dentons, Marta worked with top-tier law offices in Madrid, Warsaw, and Dubai, managing and developing IP strategies for the world’s most valuable brands. She is delivering comprehensive and innovative solutions for clients looking to effectively protect intellectual property assets in a multinational and digital landscape.

Marta has advised on brand portfolio management and structured IP strategies for 2 out of the world’s top 3 technology companies, directly leading international teams of lawyers and external counsels across Europe, the Middle East and Africa. She advised on groundbreaking brand acquisitions, coordinated rebranding strategies, and developed effective trademark portfolio optimization schemes.

Marta has advised on a variety of trademark mattes before EUIPO, WIPO and national IP offices on oppositions, cancellation and invalidation proceedings. She effectively led challenging domain name disputes before WIPO, resulting in the successful recovery of numerous Domain Names.

Ensuring her clients' needs are met in a highly multinational environment, she provides advice in English, Spanish and Polish.

Experience Delivery Hero: Seconded as an Interim Head of Global IP, multinational online food-delivery service based in Berlin. Managing a variety of IP issues across 70+ countries in Europe, Asia, Latin America and Middle East; advised on international trademark strategies, IP portfolio optimization, trademark disputes and enforcement, copyright infringement, software licensing. The world’s largest multinational e-commerce company: Managed an IP transfer project in a ground-breaking acquisition of the biggest e-commerce platform in the Middle East, provided trademark due diligence, trademark rebranding and new filing strategies for 19 jurisdictions. American multinational technology company: Advised on complex trademark disputes, counselled on trademark oppositions, cancellations, and invalidation proceedings across the Middle East and Africa. American multinational technology company: Advised on Domain Name Disputes before WIPO, with an extensive track record of successfully recovered domains. American multinational technology company: Managed a change of name IP project across the Middle East and Africa, managed a trademark change of name recording concerning the client’s entire regional IP portfolio. Leading multi-channel retail group: Devised an IP portfolio optimization and rebranding strategy across over 30 jurisdictions in the Middle East and Asia, diagnosed protection gaps and prepared new filing programs to maximize global IP coverage.

Associate / Brand Protection & Trademark Lead, Dentons, Warsaw, 2023 to date Associate, Dentons, Warsaw, 2022–2023 IP Manager Rouse & Co. International, Dubai, 2017–2020 Associate, Kondrat & Partners, Warsaw, 2015–2017 Trainee Associate, Mariscal Abogados, Madrid, 2014–2015 Junior Associate, Gwara & Wspólnicy, Warsaw, 2014 Trainee Opera Global Business Conulting, Córdoba, 2011

Polish, English, Spanish