About

Supporting the activities of the largest listed drug company in both Indonesia and the Asean region, Kalbe International has been both promising and challenging for Maria Teresa Fabiola and her team of lawyers. As the healthcare and pharmaceuticals sector in the country has expanded dramatically in the past decade (reporting growth of more than 90%), the market has become increasingly competitive for large companies, which is further exacerbated by Indonesia’s plan to roll out a universal healthcare system that will potentially make all healthcare freely available by 2019. Maria Teresa Fabiola’s response has been to make strengthening brand protection and market positioning central to her team’s contribution to the company, particularly as it seeks entry to new markets. Working closely with the sales and marketing teams from the pre-inception stage has been particularly useful, as it enables them to understand what makes a good brand from a legal perspective.