Gerente legal nacional | Embotelladoras Bolivianas Unidas
José Luis Bejarano Frías
Gerente legal nacional | Embotelladoras Bolivianas Unidas
How do you manage legal matters during periods of instability or crisis, and how do you align your legal strategy with the overall business strategy to ensure the organisation’s resilience?
Periods of crisis often reveal opportunities to enhance resource management efficiency. In this quest for efficiency, digital transformation projects have proven valuable for managing the company’s legal aspects. To align the legal strategy with the business strategy, it is crucial to understand the market and ensure that legal interests are aligned with the organisation’s strategic objectives.
What steps has your company taken to incorporate sustainability practices into its core business operations, and how does the role of the general counsel contribute to driving and ensuring sustainable practices within the company?
Our organisation is making significant efforts in ESG (environmental, social, and governance), as well as in corporate ethics and values. In the legal department, we actively support these initiatives by ensuring full legal compliance and participating in the company’s ethics committee.
Which emerging technologies do you believe will have the most significant impact on the legal profession in the near future, and how do you stay updated on these developments?
Process automation, digital transformation, cybersecurity, and the use of artificial intelligence are the emerging technologies with the greatest impact on the legal profession. This means that general counsels need to allocate time for ongoing training in these areas and involve experts in these technologies in legal innovation projects.
Gerente asuntos legales | Embotelladoras Bolivianas Unidas (EMBOL)
Gerente legal nacional | EMBOL
José Luis Bejarano Frías, is the national legal manager and member of the ethics committee of EMBOL, a qualified lawyer and holds a masters in commercial law from the Gabriel...