Katherine Balderrama Umalla – GC Powerlist
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Bolivia 2024

Insurance

Katherine Balderrama Umalla

Subgerente juridico | La Boliviana Ciacruz de Seguros y Reaseguros

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Bolivia 2024

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Katherine Balderrama Umalla

Subgerente juridico | La Boliviana Ciacruz de Seguros y Reaseguros

How do you manage legal aspects during periods of instability or crisis, and how does your legal strategy align with the overall business strategy to ensure the organisation’s resilience? 

Internal training is important to achieve legal compliance within a company. In this regard, we conduct training sessions and internal communications, among other activities, on relevant legal and regulatory aspects that the company’s employees must comply with to minimise risks or potential losses. In this sense, greater emphasis is placed on fulfilling the agreed service and the contractual obligations assumed as a company. We ensure that employees understand what happens if the regulations are not followed and the risks they are exposed to. We also work under the premise of zero tolerance for fraud and maintaining the corporate image, which has been strongly built under the current management. It is not just about providing good service but also ensuring that the client feels connected to the company, understanding that it meets their needs, thereby building long-term relationships. 

 

What measures has your company taken to incorporate sustainability practices into its core business operations, and how does the role of the general counsel contribute to promoting and ensuring sustainable practices within the company? 

The company’s corporate DNA is based on ethics and the inclusion of other sectors that have been traditionally excluded from insurance products. Indeed, we have implemented sales channels for mass insurance products, as well as more affordable products for everyone. Informal sectors, such as traders who do not have a company, who sell products without a fixed salary, and who live on a day-to-day basis, now have products tailored to their reality and needs, allowing them to access life insurance or disability insurance with monthly premiums that fit their budget. In the event of a covered risk, their beneficiaries can receive compensation. 

As a legal advisor, my role involves supporting the claims, underwriting, and commercial areas, advising on the best implementation of the service, and adapting requirements to ensure the product is effective. I also ensure that both the insured and beneficiaries are satisfied with the product and service. The effectiveness of a product is measured post-sale, which in our field typically occurs when the insured person passes away. At that moment, the requirements for payment are requested, and the insurer’s lawyer reviews them, assists with document compliance by the beneficiaries, guides them through the process, and facilitates timely payment. 

 

What emerging technologies do you believe will have the most significant impact on the legal profession in the near future, and how do you stay updated on these developments? 

Digitalisation is now a necessity in the industry. It helps optimise time and analysis, and provides access to client data, processes, and legal aspects. This tool, along with cloud computing, is used because it allows us to manage our cases from anywhere and at any time, with everything stored in the cloud and accessible from any device with internet access. 

In the near future, technologies that will have the most impact include systems based on artificial intelligence and machine learning. These tools will allow projections of what might happen in a resolution and, based on that, develop strategic recommendations. 

Therefore, legal tech will become an essential tool for lawyers to provide better service, minimise error margins, and enhance competitiveness. As part of the La Boliviana Ciacruz team, we have access to a platform called Ubits, which offers a variety of study areas where we can acquire new knowledge, including topics on artificial intelligence. This is an integral part of our professional development plan. 

 

In your opinion, what are the main trends currently relevant in your country (they can be legal, political, economic, or business-related)? 

The current trend in Bolivia is centred around investments in the real estate sector due to the lack of liquidity in dollars. Although there is an official exchange rate, accessing foreign currency is becoming increasingly difficult. As a result, people with savings in dollars are investing in real estate, buying at the official exchange rate (in dollars). Over time, this proves to be a favourable transaction because it preserves value. The value of land is increasing due to the growing population of Santa Cruz. 

 

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