About

General counsel for DDB Group since 2010 and managing director (COO) for Lemon Group Services, the shared services centre for the DDB Group, since 2015, Christian Unsinn’s dual role provides ample opportunity for him to showcase his extremely impressive skillset: ‘As part of the Omnicom group, DDB needs to comply with Omnicom’s standards, and also needs to co-operate with other international agencies of the DDB and Omnicom networks. Due to these co-operations, I have gained deeper knowledge on international economic and legal connections and necessities’.  Indeed, he is one of the two personalities most intimately involved in the creation of the Lemon Group Services centre, and recalls this process: ‘Starting in 2010/11 I have consolidated the legal services of the entities of the German DDB group into one legal department, which initially was not appreciated by the agencies as they felt they would lose part of their way of working independently. However, since then my legal team’s services have become much appreciated amongst the group’s agencies’.  Recently, he has been involved in some major group-level projects. In particular, master service agreements have been inked with one of the world’s biggest car manufacturers as well as one of the world’s biggest manufacturers of laundry & home care and beauty care products, and he has been involved in defending the company in notable litigations. Going forward, Unsinn sees an increasing focus on ‘cost-efficiency, industry 4.0, speed, complexity and attracting top talent from competitors’ as among the in-house lawyers’ main future considerations.