About

Armando Ascencio Pérez joined the shopping centre division team of FRISA, the family-owned real estate and construction company, as chief legal counsel in 1993. A year later, following the Mexican peso crisis he earned internal recognition for not only facilitating the division’s survival but also its post-crisis meteoric growth having already secured strategic joint ventures with third parties. Following this success, in 2007 he became chief legal counsel for all divisions, which in addition to shopping centres encompass real estate development, industrial parks and tourist developments. Having 32 direct reports Ascencio Pérez built legal teams for each project, coordinating resources to effectively achieve targets by implementing regular project and accounting reporting mechanisms. In January 2015, Ascencio Pérez became corporate CEO for FRISA, and currently has around 200 staff under his supervision with 72 of those reporting to him daily. In response to changes in anti-money laundering regulations, he developed a new area within the organisation to give an overall view of legal, accounting, tax and other considerations. Having already impacted FRISA’s operations when he generated a business intelligence tool for the whole company using Tableau software, Ascencio Pérez is currently working on a four year restructuring project set to last the company for decades.