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Mexico Teams 2017

TV Azteca

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Mexico Teams 2017

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TV Azteca

Highly regarded media and television specialists, the in-house legal team at TV Azteca is among the top in the industry. The legal team at TV Azteca worked on the renewal...

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TV Azteca, a leading Mexican multimedia conglomerate, reaches 13 countries in Central and South America, and is part of the Azteca América network in the US. The legal department, led by legal director Rafael Rodríguez Sánchez, supports the company in a number of large scale negotiations and projects surrounding its plans to revamp its content business, looking to modernise its own production units. Most recently, as part of its new content strategy, TV Azteca met with major UK production houses such as BBC Worldwide, K7 Media, Small World IFT and the UK’s Producers Alliance for Cinema and Television. The main goal of the meeting was to study possible content agreements for Mexico’s linear channels, both pay-TV and free-to-air. The legal team has been integral to this refocus, enabling the company to identify its greatest business opportunities in a time of increasing competition. As a key part of the business, the team will be tasked with all legal advice behind innovative content proposals in line with TV Azteca’s plans to increase its audience in 2017. As part of the executive team, Sánchez takes part in pivotal meetings that dictate the direction of its broadcasts. In 2013 Sánchez was part of discussions with the commissioners of Federal Telecommunications institute (IFT) about positions on the amendment of the Tender Program and Award Frequency Television broadcast Digital program, debating the blocking of broadcast signals.

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