A go-to firm for clients across the globe, Moreno Baldivieso Estudio De Abogados continues to manage a growing number of large IP portfolios and is responsible for a significant portion of trade mark and patent filings in Bolivia. The team maintains a balanced contentious and non-contentious practice and regularly handles multi-jurisdictional trade mark prosecutions and advises on highly technical patent matters. Promoted to partner in 2023, Rodrigo Moreno oversees all IP matters at the firm, and advises his impressive list of multinational clients on patents, trade marks and copyright matters. He leads the team alongside IP specialist Ramiro Moreno, who represents clients in prosecution, enforcement and litigation. At the senior associate level, IP litigator Ronald Lazarte has a successful track record in oppositions, cancellations, nullities and trade mark infractions. Ronald Cortez’s broad IP practice encompasses IP applications, litigation and agreements, as well as patent, utility model and industrial design protection. Shirley López is an associate who plays a key role in trade mark registration and licensing agreements. Associates Gonzalo Iturry and Adriana Guzmán left the firm in 2023.

Legal 500 Editorial commentary

Key clients

  • General Motors
  • Toyo Engineering Corporation
  • Jafer Enterprises R&D
  • Estetra
  • CCPIT Patent & Trade mark Office
  • Gloria
  • Joseph Vögele Limited
  • The Traveler Indemnity Company
  • Mitsubishi Shoji Kaisha
  • Marval, O'Farrell & Mairal
  • Arent Fox Schiff
  • Indufar Comercial E Industrial
  • Coquito Editions
  • Carolina Herrera
  • Beiersdorf AG

Work highlights

  • Advised DYNO Nobel Asia Pacific, upon receipt of an opposition lawsuit filed by CARMAR, on amended claims, addressing the concerns raised by SENAPI and the opposition and affirming the inventive level of the client's patent.
  • Advised Tradestar Corporation, upon receiving an opposition lawsuit to its patent application from CARMAR, on refinements to enhance clarity and address concerns of blurring process-product distinctions.
  • Advised Mitsubishi on the registration of new trade marks in classes 7 and 12 and preventing the definitive rejection of one trade mark, expediting the registration process, ensuring Mitsubishi's ability to introduce new products in Bolivia.

Lawyers

Hall of Fame
The lawyers at the very top of the profession, widely known and respected by peers and clients for their longstanding involvement in market-leading work.
Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.
Next Generation Partners
Junior partners with significant recognition from clients and peers in the market and key roles on multiple matters.

Practice head

The lawyer(s) leading their teams.

Ramiro Moreno Baldivieso, Rodrigo Moreno