Advertising is the focus of the media and entertainment practice at KLA Advogados, which advises multiple communication groups and independent advertising agencies on regulatory and transactional matters. The team, led by Melissa Kanô, routinely assists clients with campaigns clearance, agreements involving advertisers and media vehicles, and proceedings before ANCINE, CENP, and CONAR. Kanô is engaged by both local and international advertising agencies in relation to the negotiation of commercial agreements and transactions. Key support is offered by Ana Carolina Cesar, who is adept at drafting contracts for media and entertainment clients, and assisting with the clearance of advertising campaigns.

Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • ‘KLA understands the entertainment sector, which is very niche, and this is a differentiator considering that knowledge of the business makes a lot of difference in negotiations and in day-to-day life.’

Key clients

  • Gut Agency
  • Druid Creative Gaming
  • Omnicom Group Inc.
  • Outpromo
  • E-Vino Wine E-Commerce
  • Wieden + Kennedy
  • Hubla Tecnologia
  • Quinto Andar – GRPQA
  • Júpiter Conteúdo em Movimento (Dr. Drauzio Varella)
  • NEOOH
  • Betandeal
  • Yô! Group

Work highlights

  • Advised GUT Agency on the sale of a majority stake of GUT to Globant.
  • Assisted Dr. Drauzio Varella with issuing extrajudicial notices to request the removal of content using deepfakes featuring his image and voice.
  • Assisted Gut Agency with securing approval for NotCo's campaign, which exposed competitors' protein shakes with high carbohydrate content.

Lawyers

Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.

Practice head

The lawyer(s) leading their teams.

Melissa Kanô

Other key lawyers

Ana Carolina Cesar