Hassane El Sheref
Shield Advocates - Al Hawy & HassaneShield Advocates - Al Hawy & Hassane provides comprehensive advice on all aspects of IP portfolio management, including the expansion and enforcement of trademarks, patent brands and sub-brands. The team is well versed in representing both regional and international clients and frequently acts as regional counsel for notable brands. Regarded by clients as an ‘outstanding practitioner’, practice head Hassane El Sheref focuses on streamlining IP processes and enforcement in the region.
Legal 500 Editorial commentary
Testimonials
Collated independently by Legal 500 research team.
‘Very professional, strong knowledge of the law, high responsiveness.'
‘Hassane H. El Sheref is an outstanding practitioner with great knowledge of the law and local practices. Rana Magdy and Hend El Gazwy also provide great service and helped us with all our questions and requests.'
‘The team is effective both in terms of results and cost. They provide practical advice and good judgement.’
‘Omneya Moawad and Hassane El Sheref stand out as practitioners that provide quality legal services.’
‘Hassane El Sheref is one of the most experienced IP lawyers in Cairo. The team is also full of rising stars such as Omneya Moawad, Rana Magdy and Hend El Gazwy.’
‘Very well suited in Egypt to act with flexibility and a pragmatic, effective and prompt style. They know what they need to do and are very energetic to build relationships and be the preferred legal arm in Egypt.’
‘Hassane El Shared and his team are very approachable and knowledgeable about the IP system. They are my go-to IP firm in the country and they have all the means to represent both international and regional clients. They give me the needed comfort to handle and assign all types of simple and complex works in their country.’
‘They are very responsive which is what is most appreciated and in addition to this they give attention to detail.'
Key clients
- Al-Arafa Holding
- Concrete Fashion Group
- Goldentex
- Dar Al-Handasah Consultants Shair & Partners Holding
- EFG Holding
- U Consumer Finance
- Nerhadou International for Pharmaceuticals & Nutraceuticals
- De Longhi Group
- Travco Group International
- Orascom Development Egypt
- Bird & Bird ATMD LLP
- DLA Piper LLP US
- Barzano & Zanardo
- Taylor Wessing
- Isern
- Andersen
- Inventa
- Barker Brettell
Work highlights
- Set out a trademark protection strategy for EFG Holding and its subsidiaries worldwide.
- Assisted Dar Al-Handasah in the registration of multiple trademarks across over 120 countries, including handling office actions and oppositions, and implementing global enforcement strategies.
- Advised Nerhadou International for Pharmaceuticals and Nutraceuticals on expanding their global IP assets, including patents, designs, and trademarks, and assisted in negotiating the acquisition of Biotron Laboratories Inc.'s trademarks in Egypt.
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Practice head
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Hassane El Sheref