Ideas Trademarks & Patents has quickly gained traction in the Guatemalan market thanks to its January 2023 association with Lexincorp (with practice co-head Gonzalo Menéndez González and associate Ovidio Parra, a veteran litigator, handling IP matters for both firms), while its presence in Central America and Haiti enables the firm to offer a regional service to its clients. The team is a strong performer in the field of trade mark filing and prosecution, with additional expertise in patent and copyright issues, acting for major international companies from the pharmaceutical, fashion and tech sectors, among others. Another key pillar of the practice is anti-counterfeiting and enforcement actions, where team co-head Gustavo Noyola has a stellar reputation. Associate Maria José Castellanos is also noted.
Testimonials
Collated independently by Legal 500 research team.
- 'The team that assisted us in our case was very proactive and provided exceptional follow-up until the case was resolved successful for the company.'
- 'Gustavo Noyola stood out for his professionalism and excellent attention to detail in our case, as well as his knowledge on the subject.'
Key clients
- Apple
- Under Armour
Work highlights
- Acting for Apple in a series of actions relating to the infringement of its trade marks, industrial designs and copyrights.
- Advising Eurofarma on the management of its trade mark portfolio throughout Central America.