
Firon Law Firm
Client SatisfactionFiron Law Firm boosted its hi-tech offering during 2024 with the hire of a new team specialising in representing hi-tech, start-up and VC clients. New department co-head Yariv Kesner joined from his own firm together with Hila Izhaki — both contribute broad experience across all start-up development phases. The practice is co-led by Jacob Enoch, who additionally leads the M&A and international transactions area; and Jacob Sarov, who also fronts the internet, gaming and e-commerce group.
Testimonials
Collated independently by Legal 500 research team.
‘Yariv Kesner is an amazing lawyer. He is kind, patient and highly professional. It was a pleasure working with him.’
‘The team is industry-oriented and very knowledgeable. Jacob Enoch is a true asset and always my preferred choice’
‘A diverse and experienced team; specialised in key areas; provides alternative billing models; compared to other firms that may focus solely on transactions, it has the ability to cultivate long-term partnerships with clients.’
‘One of the key differentiators is the team’s unwavering commitment to delivering high-quality work. Whether it's under tight deadlines or in highly complex situations, it shows a rare ability to stay focused and ensure no detail is overlooked. Jacob Sarov consistently brings this level of meticulous care.’
‘It knows the industry and the players; advises on the commercial aspects as well as the legal; and is composed of problem solvers. Jacob Sarov is a trusted advisor and is practical as well as smart; he sees ahead and identifies problems; he is a true adviser and very reliable.’
‘A very professional team that provides personal service. We particularly highlight Yariv Kesner and Hila Izhaki.’
Key clients
- Yanolja (Korean unicorn)
- IBM
- Playtech
- Elbit Systems
- Aman
- C. Mer
- Vidazoo
- Soapy
- Novoxel
- Opgal
Work highlights
- Advised Anolja on the acquisition of Go Global Travel from Apax Partners, estimated by the press to value $200m.
- Advised a tech company in the healthcare sector on a source code licensing and development agreement with a US-based company.
- Represented a large Israel-based institutional investor in several venture lending transactions with equity kickers.
Practice head
The lawyer(s) leading their teams.
Yariv Kesner, Jacob Enoch, Jacob Sarov