S. Horowitz & Co‘s IP team displays significant expertise in the prosecution and protection of trademarks and designs, where it manages the portfolios and handles the filing of trademark applications on behalf of a litany of domestic and international clients from the pharmaceuticals, biotechnology and telecoms sectors. Names to note include Dovev Apel, trademarks prosecution specialist Avi Ordo and litigation expert Tal Band.

Legal 500 Editorial commentary

Key clients

  • DreamWorks Animation LLC
  • Universal City Studios LLC
  • NBCUniversal Media, LLC
  • The Procter and Gamble Company
  • Allergan Inc.
  • Teva Pharmaceutical Industries Ltd.
  • Toyota Motor Corporation
  • LEGO Juris A/S
  • Avnet Inc.
  • Tempur-Pedic International, Inc.
  • Raytheon Company
  • Ministry of Energy, Commerce and Industry, Republic of Cyprus
  • Alvisa Montblanc, S.L.
  • Cognyte Technologies Israel Ltd.
  • UHU GmBh & Co. KG
  • Assa Abloy AB (STO: ASSA-B)
  • NordSec Ltd.
  • State Bank of India
  • AROMA Espresso Bar Ltd. (Shefa Franchising Ltd.)
  • Mitsubishi Group (Mitsubishi HC Capital Inc)
  • Pelephone Communications Ltd.
  • Bezeq International
  • OshKosh B'Gosh, Inc. (The William Carter Company)
  • Nu Skin Enterprises
  • LDI – Licensing Dynamics International Ltd.
  • Paz Oil Company Ltd.
  • Club Hotel Management (1996) Ltd.
  • Charles River Laboratories
  • Kiva Health Brands LLC
  • Sano Brunos Enterprises Ltd. (Cosmopharm Ltd.)
  • Daniel Wellington
  • Tel Aviv University
  • WOBI – Insurance Agency Ltd.
  • Double Shoot Ltd.
  • U.S. Robotics Corporation
  • Zakrytoe aktsionernoe obshchestvo Stavropolsky broiler
  • Odyssey Re Holdings Corp
  • ADAMA Agan Ltd.
  • Specsavers Inc.
  • Isracard Ltd.
  • SimplexCC Ltd.
  • Milk & Honey Distillery Ltd
  • Element AI
  • Vestel Ticaret A.S.
  • Mizrahi Tefahot Bank Ltd.
  • Weizmann Institute of Science (Davidson Institute of Science Education)
  • Palladio Beauty Group
  • Anita Glida Ltd.
  • Delek US Holdings
  • Princess Yachts Ltd.
  • Grow Solutions
  • Vestel Ticaret A.S.
  • A.G. SHOES, S.L.
  • Ecopoxy, Inc.
  • Super Brands Company Pte. Ltd.
  • NewAge Industries
  • Pacific Pharmaceuticals US
  • Pacific Pharmaceuticals Pte
  • Haifa Port Company Ltd.
  • Journey Ventures Ltd.
  • E.M. Chef Line Ltd.
  • Corn Products Development, Inc.
  • DecoArt, Inc.
  • Vix IP Pty Ltd
  • Amdipharm Ltd.
  • Menachem Even Israel (Steinsaltz Center)
  • Trias Holding AG
  • Footwear Industries (STEEL BLUE)
  • Spacetoday
  • Peacock TV
  • Daiso Industries Co. Ltd.
  • SillaJen Inc.
  • Katara LLC
  • New England Biolabs, Inc.
  • Trend Furniture Ltd.
  • Mordechai Aviv Construction Works Ltd.
  • BridgeBio Pharma Inc.
  • RAS Holding A.R. Ltd.
  • Albemarle Netherlands B.V.
  • Kreos Capital Management Limited
  • Basis Technologies International Ltd.
  • Adastra Alna Ltd.
  • AO American Orthodontics Corporation
  • Promotion in Motion, Inc.
  • New Asian Discovery Ltd.
  • Rocket drop LLC
  • Ark Technologies Pty Ltd
  • Wheel Pros, LLC

Work highlights

  • Represented LEGO Juris in a lengthy and precedential proceeding in which its famous and iconic Minifigure had been recognised as a three-dimensional trademark capable of being registered in Israel.
  • Represented Milk & Honey Distillery in a broad range of legal proceedings in different territories with the aim of overcoming several obstacles, including previously owned third party rights.
  • Represented Paz Oil Company in securing trademark registration rights for the word mark "YELLOW".

Lawyers

Leading partners: Intellectual property: filing and prosecution: trade marks and copyrights
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.

Practice head

The lawyer(s) leading their teams.

Avi Ordo

Other key lawyers

Dovev Apel, Tal Band