DLA Piper is a one-stop-shop for all fashion and retail matters, whether they involve domestic or international elements. The firm fields a strong commercial litigation and arbitration practice, that advises on distribution, agency, sub-contracting and sponsorship agreements disputes. It also advises on disputes over abuse of economic dependence. Additionally, the firm is well versed in IP and regulatory assistance. Elena Varese, who is experienced in contentious and non-contentious IP, fashion law, unfair competition and consumer law, co-heads the luxury goods practice alongside Davide Rossetti, who has deep knowledge of the fashion industry, advising famous high fashion and casualwear brands.

Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • ‘The firm is a market leader in the field of IP and advertising in Italy. They know how to handle complex matters and ensure consistency in all jurisdictions.'

  • 'Elena Varese is the go to person for litigation over non traditional trademarks and trade dress especially in the fashion field.’

  • 'They are top litigators and outstanding negotiators with great business acumen and knowledge of the new trends.’

  • ‘Elena Varese stands out for the quality of her advice and her capacity to deliver tailored solutions to complex matters in an efficient way.'

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Key clients

  • Valentino
  • Tecnica
  • Prada
  • Nike
  • Hugo Boss
  • Golden Goose
  • Dolce & Gabbana
  • Loro Piana
  • Ermenegildo Zegna
  • Poltrona Frau
  • Manolo Blahnik
  • Henry Cotton’s
  • Marina Yachting
  • MCS
  • Zanotti
  • Bally
  • Calzedonia
  • Missoni
  • Percassi Retail
  • Burberry
  • Converse
  • Lamborghini
  • Agnona
  • Conbipel
  • Consorzio del Prosciutto di Parma
  • Comité Champagne
  • INAO
  • Ducati
  • Off-White
  • Givenchy
  • Kiko

Work highlights

  • Assisting Ermenegildo Zegna in the overall strategy of protection of the iconic triple-stitch motif (a non traditional trademark) included in their men shoes.
  • Assisted NGGH in drafting the Group Policy for all the brands within the NGGH portfolio (Off-White, Palm Angels, etc.) for the management of cash in the stores worldwide.
  • Successfully assisted Nike in multijurisdictional litigation against Geox regarding alleged infringement of a device mark and defence of prior use and ornamental use by Nike.

Lawyers

Next Generation Partners
Junior partners with significant recognition from clients and peers in the market and key roles on multiple matters.

Practice head

The lawyer(s) leading their teams.

Davide Rossetti, Elena Varese