Bird & Bird LLP

With marketing and advertising co-head Craig Giles, senior associate Shona O’Connell‘s expertise in advertising and marketing law and regulations, and Simon Fielder’s specialism in M&A transactions in the media sector, Bird & Bird LLP advises clients on all issues within the highly regulated world of marketing, offering a comprehensive service in advising on cross-border advertising campaigns in multiple territories, ranging from pre-clearance advice, content liability and defamation, to advertising-related disputes such as ASA complaints, sales promotions and loyalty programmes. Alex Dixie‘s focus is on international adtech, a practice that now spans some 20 countries assisting advertisers through to tech platforms and publishers.