![Ross Sylvester](/cdn-cgi/image/width=256/https://www.legal500.com/wp-content/uploads/sites/13/2020/08/Ross-Sylvester.png)
Ross is a partner in the content distribution and transmission group and head of the firm’s sport group. He acts for a number of leading broadcasters, distribution platforms and blue chip media businesses; providing advice in relation to the distribution of channels and programming via traditional broadcast means such as satellite, cable and DTT and the exploitation of content across more nascent internet and mobile platforms. Ross has also developed a particular specialism in relation to the creation, acquisition and exploitation of sports media and data rights. In addition, he advises on the end-to-end chain of transmission, negotiating arrangements with the technical service providers who provide the processes, infrastructure and delivery systems for the distribution of channels and content as well as with the sales houses and media agencies who sell the advertising around this content.