The distinguished IP team at Tay & Partners is renowned for its ‘exceptional industry-specific knowledge’ and counts leading domestic and global names among its clients. Active in the telecoms, life sciences and e-commerce industries, the group’s core workflows include the protection of trademarks, patents and industrial designs, and the enforcement of rights. On the litigation front, the practice represents clients in Federal Court cases concerning passing-off, domain names, licensing, trade secrets and infringement actions. Lee Lin Li, who clients refer to as a ’walking encyclopedia’ on all things IP, leads the team and advises on cross-border IP protection strategies and the implementation of anti-piracy and anti-counterfeiting strategies. The ‘responsive and trustworthy’ NG Kim Poh is proficient in both contentious and non-contentious matters, including e-commerce related trademark disputes and franchising. Chong Kah Yee handles work at the intersection of IT and IP, such as outsourcing and licensing agreements and the management of IP portfolios.

Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • ‘NG Kim Poh is a responsive and trustworthy partner. He provides timely updates on the legal landscape in Malaysia and is on top of the matters he is entrusted with. He provides succinct advice and is able to capture what matters most to our clients.'

  • ‘Lin Li Lee is efficient, swift, and has sound knowledge of Malaysian trademark laws.'

  • ‘The team possesses a strong technical background in IP law. They can handle the whole spectrum of IP issues, from advisory and registration up to disputes. This gives the team an edge over its competitors as clients can expect full service from them.'

  • ‘Lee Lin Li of Tay & Partners knows all things IP. She is a walking, talking encyclopedia on almost every aspect of IP law. In fact, I am aware that even more senior IP practitioners rely on her knowledge.’

  • ‘Tay & Partners' Intellectual Property practice stands out for its integrated approach, blending legal acumen with a deep understanding of the technology and media landscapes to offer strategic, forward-thinking solutions. The team's robust expertise in managing complex IP litigation and negotiations across local and international jurisdictions is complemented by a hands-on, senior partner-involved service model.'

  • ‘The individuals at Tay & Partners distinguish themselves through their exceptional industry-specific knowledge and a personalized approach to client service. Lee Lin Li stands out due to her deep involvement in every case, which is not always common in larger practices.'

  • ‘Tay & Partners has an excellent team of IP attorneys, led by able and strong partners. We have been impressed with the firm's commitment to our clients' matters and their sound legal advice, tailored to our clients' needs.’

  • ‘We would like to specially point out Mr. Ng Kim Poh, partner at Tay & Partners. Kim Poh is one of the most outstanding Intellectual Property lawyers we have worked with in Malaysia. His in-depth knowledge of IP laws is immense, and his work ethic and dedication to assist our clients in their matters in Malaysia is unparalleled.'

Key clients

  • FGV Holdings Berhad
  • IHG Hotels & Resorts
  • Pernod Ricard group of companies
  • The Kraft Heinz Company
  • iNova Pharmaceuticals
  • Promotora De Cafe Colombia S.A.
  • Mr D.I.Y. Group (M) Berhad
  • Top Leader Sdn Bhd (I LOVE YOO)
  • Accor
  • Perusahaan Otomobil Kedua Sdn Bhd & Perodua Sales Sdn Bhd
  • Kean Beng Lee Industries (M) Sdn Bhd
  • Kingtime International Limited

Work highlights

  • Advising IHG Resorts & Hotels on the expansion of its hotel business and operations and the use of its IP rights in Malaysia.
  • Advising FGV Holdings on the expansion of its trademark portfolio in Malaysia and foreign jurisdictions.
  • Handling the portfolio of the Pernod Ricard Group in Malaysia, which includes handling trademark clearance searches, trademark prosecutions and oppositions, and industrial design prosecutions.

Lawyers

Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.

Practice head

The lawyer(s) leading their teams.

Lee Lin Li

Other key lawyers

NG Kim Poh, Chong Kah Yee, Lim Jing Xian