England - North West • TMT (technology, media and telecoms)
Pinsent Masons LLP
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The Pinsent Masons LLP intellectual property practice is headed by Samantha Livesey, a highly experienced commercial lawyer who also heads the firm’s commercial team and IT practice. The firm is well known for its sports related work, supporting on brand and licensing agreements for the Jockey Club, World Athletics and protein drink brand Huel. The firm also supports major clients in the automotive industry and education sector. Sam Hall and Felicity Parsons are further key names to note in the team.
Legal 500 Editorial commentary
Key clients
- World Athletics
- Cazoo
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Work highlights
- Acting for World Athletics on its broadcasting, merchandising and brand licensing contracts.
- Acting for Jockey Club Racecourses on its intellectual property and brand related matters including advising on sponsorship, collaboration and exclusivity agreements, naming and promotional rights licences, advertising and branding agreements.
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