‘A trailblazer in the legal industry’, JPM & Partners’ IP and creative industries department handles trade mark, patent and design applications both in Serbia and internationally. The group is co-led by senior partner Miloš Mitić, a licensed Serbian trade mark and design attorney, whose experience includes several landmark IP cases; and Aleksandar Popović, ‘an outstanding lawyer with vast experience in all IP-related matters’.��Miloš Maksimović is another key name to note.

Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • ‘JPM is a trailblazer in the legal industry, with a unique blend of strengths and capabilities that make it a standout choice.’

  • ‘Their commitment to innovation, diversity, and a client-centric service sets a high bar for other firms to follow.’

  • ‘JPM is not just a law firm, it's a partner in clients' success and a pioneer in the legal profession in Serbia.’

  • ‘JPM's team is not only comprised of highly-skilled attorneys but individuals who are deeply committed to their clients' success.’

  • ‘The firm's approach to client service is unparalleled, with a focus on understanding clients' unique needs and delivering tailor-made solutions. This client-centric approach sets JPM apart from the crowd.’

  • ‘JPM & Partners is one of the leading full-service law firms in Serbia  - knowledgeable, professional, and with great business sense. JPM has a big team of hard-working lawyers who are results driven.’

  • ‘Aleksandar Popović is an outstanding lawyer with vast experience in all IP-related matters. Clients are completely satisfied with his services. He is completely client oriented and always available, providing accurate, precise information and clear advice.’

  • ‘Miloš Maksimović is an energetic and dedicated lawyer - always proactive, supportive and quick to react.’

Key clients

  • Stately Productions Ltd
  • Masterworks automodules tech corp. Ltd.
  • Lilly drogerie d.o.o. beograd
  • Just communications d.o.o. beograd
  • Stichting Amber Alert Europe
  • She films d.o.o. beograd
  • This and that productions d.o.o. Beograd
  • Jugoslovenska kinoteka (the Yugoslav film archive)
  • Tim-ing centar d.o.o. kragujevac
  • Master builders solutions
  • Misma
  • Beiersdorf AG
  • Multivista systems llc
  • CRH Serbia
  • H&M Hennes & Mauritz
  • Decathlon s.a.
  • New Yorker
  • Adp Gauselmann GmbH
  • Filmski centar Srbije
  • Messer Tehnogas
  • Moravacem
  • Alltech
  • Loveramics
  • Contitech fluid Serbia
  • Merkur casino GmbH
  • Emergo sport

Work highlights

  • Providing legal support to Stately Productions on the Heads of State project in Serbia and Montenegro, and participating in the drafting of a general production agreement.
  • Assisting Lilly Drogerije with the protection of several trade marks.
  • Advising Just Communications on the finalising of a services and delivery master agreement.

Practice head

The lawyer(s) leading their teams.

Miloš Mitić, Aleksandar Popović

Other key lawyers

Miloš Maksimović