PI IP LAW (LEE, PARK & ASSOCIATES) is a boutique IP law firm that ‘has excellent knowledge and experience in the field of patent and trademark prosecution and litigation’. With particular expertise in software and AI matters, the firm excels at preparing IP strategies for IPOs of start-up companies. The team is led by Daeho Lee, who is experienced in the fields of electrical engineering and telecommunication. Gunhong Park has an intricate understanding of software technology, while Jaeyoon Kim is skilled in IP portfolio construction. Other prominent members of the team include Sunghun Woo and Farzona Abdullaeva.

Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • 'PI IP has excellent knowledge and experience in the field of patent and trademark prosecution and litigation. The team is very responsive in communications and their diligence is second to none.'
  • 'Daeho Lee and Gunhong Park have great command of their patent and trademark practices. Their wealth of experience and sound strategies in prosecuting patent and trademark applications have resulted in positive results for our clients.'
  • 'The individuals are each very knowledgeable about the AI technology and is aware of the key issues including 101 law development in the US. Gunhong Park and Jaeyoon Kim have a great skill set in managing the complex needs of their clients in an effective manner.'
  • 'PI IP has a unique practice in the artificial intelligence space. They represent a broad spectrum of clients in the AI space from startups to government entities. The team has the ability to navigate clients through the AI tech-sector and guide them through complex IP issues.'
  • 'The firm have recognised and appreciated the specific needs of AI startups in Korea and have also been creating a unique billing service for those startups and help securing their IP in the most cost-efficient way.'
  • 'I'm amazed by PI IP LAW's deep technical understanding. Notably, their comprehension of software and AI opens up possibilities that other firms I have worked with could not match. As a relatively young firm, its most prominent edge lies in its pioneering spirit coupled with deep and broad technical understanding.'
  • 'Their outside-the-box thinking and arguments have delivered ingenious solutions and ensured significant victories for our clients. Needless to say, we are more than satisfied with PI IP LAW. They provide high-quality legal work consistently and show commitment when it comes to helping our clients.'
  • 'We have unwavering trust in Daeho Lee, given his track record of achieving favourable outcomes for both patent and trademark cases, showcasing his exceptional expertise. For trademarks, I would like to highlight Farzona Abedulleva as a very reliable professional. She always gives fast and excellent feedback, and one can see she is highly engaged in each case.'

Key clients

  • SI Analytics

Work highlights

  • SI Analytics collaborated with PI IP LAW and successfully applied for 38 patents and registered 8 patents.

Practice head

The lawyer(s) leading their teams.

Daeho Lee