Middle East - United Arab Emirates

BSA Ahmad Bin Hezeem & Associates LLP

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Recently engaged in anti-counterfeiting, anti-piracy and digital infringement matters, BSA Ahmad Bin Hezeem & Associates LLP’s IP offering spans copyright claims, patent and trademark prosecution. Experienced litigator Amala Atieh is knowledgeable in anti-counterfeiting, IP litigation, portfolio management and enforcement, and Felicity Hammond is noted for her capabilities in domain name disputes as well as trademark and copyright prosecution.

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Key clients

  • MBC IP FZ LLC- MBC FZ LLC
  • MBC Media Solutions Limited (MMS)
  • Japan Tobacco International
  • WWE Entertainment Inc
  • AECOM Technology Corporation
  • Driscoll’s of Europe B.V
  • Country Hill International
  • Olaplex Inc.
  • Andersen Tax LLC
  • Illumina Inc.
  • Gorilla Drinks Limited
  • Middle East News FZ LLC (Al Arabiya Network FZ LLC)
  • MBC Studios FZ LLC

Work highlights

  • Assisted MBC Group with the rebranding and protection of a new developed trademark, which included international trademark registration filing and handling through the Madrid system.
  • Assisted Fossil Group on the enforcement of its trademark in the UAE, which came as a result of third-party stores selling counterfeit goods.
  • Assisted Premier Beverages P.B regarding an infringement by a local UAE entity on its famous energy drinks band Gorilla Drinks.

Other key lawyers

Amala Atieh, Felicity Hammond