Kramer Levin Naftalis & Frankel LLP specializes in Lanham Act disputes, handling NAD and NARB cases, and continues to represent high-profile clients in nationwide class actions, most notably representing The Proctor & Gamble Company on a case brought against it by the Charleston Water System regarding the marketing of flushable wipes. In addition, the New York-based practice offers comprehensive advisory services including preventative advice, providing clearance for advertising copy, and advising in connection with compliance according to state, federal, and industry regulations. Department chair Norman C. Simon has extensive experience as a trial lawyer and represents clients before the NARB and the NAD. He is particularly recognized for his involvement acting as a lead representative for distinguished pharmaceutical companies. Eileen M. Patt has deep expertise representing brands in false advertising disputes, and also offers advisory services to clients. Practice associates Irene Weintraub, Harry P. Morgenthau, Ryan Gander, and Boaz I. Cohen are notable names in the group, often acting as key team members on significant advertising litigation matters.
Key clients
- Belmora
- ExxonMobil
Work highlights
- Representing SPD Swiss Precision Diagnostics GmbH as the lead defendant in La Rosa v. Abbott Labs., et al., a putative consumer class action against the labeling and accuracy of home ovulation test kits.
- Representing The Procter & Gamble Company in Commissioners of Public Works of the City of Charleston v. Costco Wholesale Corporation, et al., a putative nationwide class action alleging that the defendants’ wipes are not “flushable” as advertised, causing clogs in municipal wastewater systems.