Kelley Drye & Warren LLP’s advertising and marketing practice has extensive experience defending clients from a range of industries in consumer class actions, Lanham Act false advertising disputes, FTC motions, and NAD challenges. The group is led by New Jersey-based Lauri Mazzuchetti and Washington DC-based John Villafranco. Mazzuchetti has a particular focus on Lanham Act false advertising suits and false advertising class actions, while Villafranco concentrates on advertising and marketing practices. In New Jersey, Jeff Castello primarily represents clients from the food and beverage sector, handling false advertising and class action claims. He also has experience in privacy matters, defending clients accused of violating the Telephone Consumer Protection Act and the California Invasion of Privacy Act. Jaclyn Metzinger, based in New York, is active in consumer class actions, false advertising claims, and employment matters. Kate White is a new addition to the team, joining as a partner in 2023 after moving from the FTC.

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Key clients

  • Quincy Bioscience
  • Ralph Lauren Corporation
  • Gerber Products Company
  • Nestlé Healthcare Nutrition
  • Resideo Technologies
  • Panera Bread
  • Nu Skin
  • Lornamead
  • QuinStreet
  • CVS Pharmacy
  • Total Life Changes
  • Bacardi
  • Genexa
  • Unilever
  • Verizon
  • Visible

Work highlights

  • Represented Quincy Bioscience in challenges to its supplement in regulatory, counseling and litigation matters, including before the NAD and in an FTC investigation that led to seven private class action lawsuits and enforcement action brought by the FTC and the New York Attorney General’s Office.
  • Achieved the dismissal of two false advertising class action lawsuits filed against the Ralph Lauren Corporation which alleged that Ralph Lauren misrepresented the amount of Pima cotton contained in sweaters sold in its Polo Ralph Lauren Factory Stores.
  • Represented Panera in Lee v. Panera Bread Co., a class action filed in the Eastern District of Michigan alleging deceptive subscription practices in connection with Panera’s Unlimited Sip Club.

Lawyers

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Practice head

The lawyer(s) leading their teams.

Lauri Mazzuchetti, John Villafranco