Proskauer Rose LLP

Client Satisfaction

Lanham Act disputes and advertising challenges before the NAD and NARB are key expertise of Proskauer Rose LLP. The New York-based practice also represents clients from a range of sectors in false advertising claims, marketing and unfair competition claims, and IP disputes. Leading the team is Baldassare Vinti, who is adept in IP litigation with a focus on advertising and patent law andexperience handling cases in federal and state courts, as well as before the Patent Trial and Appeal Board, the International Trade Commission, and international arbitration tribunals. Other key members of the team are Jeffrey Warshafsky – who specializes in consumer class actions, sports litigation, false advertising, and IP disputes – and Jennifer Yang – who concentrates on false advertising claims and IP disputes. They are both regularly involved in representing clients before the NAD and NARB. The practice has notably had four partners join the team in 2023, Erik Milch and Joseph Drayton from Cooley LLP; and Grant Esposito and David Fioccola from Morrison Foerster.

Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

‘Jeffrey Warshafsky and Jennifer Yang are experts in advertising law.’

Key clients

Church & Dwight, Co.
Welch Foods Inc.
S.C. Johnson & Son, Inc.
Bausch Health
PVH Corp.
SoClean, Inc.
NFL Properties, Inc.
The Guess Who

Work highlights

Represented Welch Foods Inc. in numerous threatened class actions from consumers alleging false advertising of Welch’s juice drinks.
Representing two founding members of Canadian rock band, The Guess Who in a false advertising lawsuit filed by two other original members of the band.
Represented of S.C. Johnson & Son, Inc. in challenging competitors’ advertising in a variety of areas, including drain clog removers and home cleaning products, and for various advertising counseling and due diligence matters.