Mahieddine Raoui, Partner
1) What do you see as the main points that differentiate ALVISORY from your competitors?
Professional identity is about deliberate differentiations.
ALVISORY is a collective venture resulting from the merger of several entities founded by practitioners with complementary skills and backgrounds. As of today, we stand as the only business law firm in Algeria counting five experienced partners supported by a growing team of associates.
Likewise, we are the only independent law firm to be structured in Desks dedicated to specific practices, namely:
Advisory, Negotiation, Transaction
Public Affairs, Crisis Management, Litigation
Construction & Infrastructure, Energy, International Arbitration
Tech The Lead
Business acumen is another key differentiator of our firm and the way we accompany our clients. We go beyond legal matters; we understand clients’ economic and strategic concerns, offering advice aligned with their business goals. All our partners combine legal expertise, deep understanding of economic trends and ability to interact with key market players. This holistic approach allows us to provide actionable and valuable guidance. We can provide end-to-end services to our clients from market access strategy to litigation or arbitration.
We moreover have strong partnerships with foreign law firms, giving us a competitive edge in handling cross-border transactions and providing seamless international legal support to our clients.
2) Which practices do you see growing in the next 12 months? What are the drivers behind that?
We anticipate that our transactional activity will keep on growing sustained by the increasing demand for localization projects in Algeria.
The removal of the 51/49 restriction for non-strategic sectors is enhancing the business attractivity for foreign investors who can seize greenfield or brownfield opportunities.
In the same vein, we expect local players to be more and more active in the consolidation of their industries. Many of them were focusing on import business in the past and have now reach a level of maturity allowing them to invest in manufacturing or transformation activities.
Within the next 12 months, we also intend to keep on supporting actively the ongoing transformation towards a digital economy and the emergence of Tech leaders. We work in close cooperation with our clients to secure data-driven business model and accompany start-ups bringing disruptive products and services to the consumers. We believe that the modernization of payment services will be a key driver of the digitalization of the economy.
We have also set a strong partnership with Boumedad & Partners which is a highly recognised litigation firm. We intend to leverage synergies between this litigation practice and other practices to offer fully integrated services to our clients.
3) What's the main change you've made in the firm that will benefit clients?
We have recently been joined by Steven Aldrich, one of the most talented lawyer of his generation, to strengthen our M&A and Energy practice.
As a client-centric law firm, the interest of our clients is our top priority which is reflected in our organization. Our firm is structured around 4 Desks, each being headed by one or two dedicated partner(s). Such structure enables our clients to have permanent access to highly specialised lawyers and to our expertise hubs.
As explained in further details below, we are also massively investing to implement a knowledge management strategy allowing our clients to benefit from the highest standards of technicality and efficiency.
4) Is technology changing the way you interact with your clients, and the services you can provide them?
Absolutely. Technology is a core value of our DNA.
First, thanks to our Desk "Tech the Lead" we are the only firm in the market with a team of lawyers entirely dedicated to the digital economy, IT, and able to help our clients securing disruptive business models. We are very proud to accompany both global Tech leaders and young Algerian startups.
Second, from an organizational standpoint, we are working with a Legal ops (Legal Operations Officer) to enhance efficiency, improve collaboration, and deliver strategic value across our firm. As an example, we are integrating a content management software that combines tools for electronic document management (EDM), collaborative working, dematerialization, archiving, OCR (optical character recognition) and elaborate validation circuits (Workflow). This solution is based on a single, secure architecture covering the entire document chain. It can capture all types of documents (incoming mail, invoices, customer files, high-volume scanning, etc.) in paper or digital format and helps us to boost the digitalization of our workflows. This strategic move benefits to our clients in terms of cost, time and transparency and allows our team to focus exclusively on high value assignments.
5) Can you give us a practical example of how you have helped a client to add value to their business?
We have recently supported a major client in the complete reorganization of its activities to allow it to adapt to regulatory changes. Our mandate spanned over the following fields:
Corporate, for the incorporation of a holding company.
M&A, for the establishment of a JV with a foreign partner coupled with an "asset deal" with an international group exiting the market.
Regulatory, for the grant of a production approval.
Distribution, for the set-up of commercial strategy and the contractualization process of agents countrywide.
In less than six months, the entire reorganization was completed, giving our client a significant competitive edge.
6) Are clients looking for stability and strategic direction from their law firms - where do you see the firm in three years’ time?
Clients expect not only legal expertise but also stability, strategic foresight, and a commitment to long-term achievements:
Stability reassures clients that their legal matters are in the hands of a reliable, experienced firm that will be there for them in the long run.
Strategic direction ensures that the firm is not just reacting to legal issues but proactively guiding clients toward the best possible outcomes.
To keep on providing consistent, forward-thinking advice tailored to clients’ needs, our firm has crafted a three year roadmap designed to:
Enhance Specialization & Expertise: Deepen our expertise in key practice areas, particularly in energy & infrastructures, health care and transformation industries, to provide more industry-specific advisory.
Expand Our Regional & International Reach: Strengthen our presence in Algeria and support clients in cross-border matters through strategic partnerships with other leading law firms across multiple jurisdictions when needed.
Leverage Technology & Innovation: Sustain our investment in legal tech and process efficiency to enhance clients’ satisfaction, streamline operations, and provide data-driven legal insights.
Build Long-Term Client Relationships: Foster trusted partnerships with clients by offering proactive legal solutions aligned with their business growth and risk management strategies.
Attract & Retain Top Talents: Continue developing a dynamic and diverse team to ensure we remain at the forefront of the legal industry, notably training junior lawyers.
Our objective is to position ALVISORY as a leading, forward-thinking legal partner, providing stability, strategic direction, and innovative solutions that help clients succeed in an evolving business environment.