M. Firon & Co Advocates and Notaries

“Counsel Global M&A Legal Integration Coordinator Europe IOT Systems Hardware Legal Lead Head of IBM Israel Legal Department We have been using Firon for years and are extremely pleased. As one of Israel's leading law firms Firon is able to maintain an exceptional level of professionalism, year after year, every time. Firon's team is creative, dedicated and especially well versed in all legal aspects related to the services provided to us. Our experience certainly supports the conclusion that Firon would be an excellent local legal partner for any multinational organization operating in the State of Israel.”

Adv. Nimrod Bashan

IBM

“Senior Managing Counsel Regulatory Affairs, Europe We, at MasterCard, provide this reference to Firon wholeheartedly. As a global corporation it is of the utmost importance for us to identify the right legal partners to support our operations in each jurisdiction. The Epstein firm that had merged with Firon have been our legal partner in Israel for almost 20 years. The firm's acquaintance with and deep understanding of the industry, combined with first class regulatory, corporate and commercial support, provides us with much needed comfort when we conduct our business in Israel. We could not be happier with our experience with Firon – from the firm's responsiveness, uncompromising professionalism, cost-effective approach and understanding the legal needs of a multinational corporation – Firon is indeed remarkable.”

Mr. Christoph Baert

Mastercard Europe

“Chairman of the Board Dan Hotels Firon is, without a doubt, our preferred law firm, as it has been for 70 years. We rely on Firon's insightful advice on numerous legal and business issues across various companies, industry sectors and jurisdictions. Litigation, international arbitration, M&A, capital markets, competition, commercial agreements, TMT, real estate, zoning and planning and more – Firon has exceptional talent and depth in every department. We find that the firm's ability to grasp all the nuances of an issue, legal, strategic and business alike, is truly exceptional. We are therefore happy to provide this reference and to communicate our full satisfaction with respect to Firon.”

Mr. Michael Federmann

Elbit Systems

“VP Legal We have been using Firon for years and are extremely pleased. As one of Israel's leading law firms Firon is able to maintain an exceptional level of professionalism, year after year, every time. Firon's team is creative, dedicated and especially well versed in all aspects of cross border transactions and international commercial agreements. The size of the firm and the full coverage of legal disciplines truly justifies its characterization as a full service law firm. Our experience certainly supports the conclusion that Firon would be an excellent local legal partner for any multinational organization operating in the State of Israel.”

Ms. Efrat Nadel

Playtech

“President & CEO Firon has been our law firm of choice, in Israel and worldwide, for decades. Representing Procter & Gamble in Israel and later in Georgia, Cyprus, South Africa and New Zealand, Diplomat has become a truly international company and Firon's local and international competence and experience has been an important part of our success. Firon has the fire power and the depth to handle any legal matter at absolutely the best professional level available in the Israeli market. For us Firon is, and has always been, the embodiment of a one stop shop, top class, law firm.”

Mr. Noam Weiman

Diplomat Group

“Managing Director For many decades Firon has been our group's leading law firm. We have instructed the firm on infrastructure and real estate projects worth billions of Dollars. The firm has handled all our capital markets transactions (including our IPO, tender offers, bond offerings and more). We employed Firon's services for the handling of major projects abroad and used their team to litigate high profile cases. The legal services rendered to us exemplify Firon's status as one of Israel's most highly regarded one stop shop law firms. In all such matters and many others, Firon adhered to the highest professional standards.”

Mr. Gil Gueron

Ashtrom Group