Zoulovits Kontogeorgou Law Firm

ΖΚ Law is a pioneering law firm with a strong specialization in technology and innovation. The law firm applies all legal areas of its practice to legal matters pertaining to the transformation of corporations across industries or business by means of digital technologies and innovative technological applications. The expertise of the firm is built upon the 20+ years of experience of its partners in e-Business & IT Law that allows the team to have an in-depth understanding of the systems, procedures, operations, and the technologies used, to advise its clients with business and legal input to delve into the new tech era.

Since its establishment the firm has been providing tailor-made consulting services on legal issues arising from:

• the application of digital technologies and innovative solutions in their operational excellence
• the use of technologies in designing products and services,
• the adoption of digital systems that support business processes, clients and their supply chain (electronic invoicing, e-signatures, smart contracts),
• the utilization of digital sales, marketing, transaction channels for the development and design of sales models and ecosystems,
• the use of business information operations systems provided as SaaS and PaaS, IaaS
• new forms of e-payments
• commercial exploitation of research results and R&Ds collaborations
• the use of infrastructures for the transfer of data through Cloud Services,
• production automation activities, use of industry 4.0 technologies (e.g., Big Data Analytics, Open Data, Bots, IoT, AI, blockchain, Cybersecurity, Metadata etc.),
• the utilization of employee digital skills and digital education
• the deployment and implementation of emerging technologies (blockchain, DLT, DeFi, crypto assets, Metaverse)

Areas of practice: ZK Law specialises in the following areas

• Corporate, M&A and corporate financing: the firm provides support in technology and innovation driven corporations of all types and sizes on their establishment, investment planning, and advises startups on investing schemes
• Business and commercial: the firm provides advice on all business law-related issues, from day-to-day matters to complex commercial contracts and deals
• Information technology: our firm’s extensive experience in the field of new technologies has led to the provision of cutting-edge, sophisticated legal advice for the utilization of digital technologies and the support of digital ventures
• Consumer protection: we provide cutting-edge advice and innovative solutions to both physical and digital organizations (e-shops, marketplaces, digital platforms etc) for the establishment of consumer-friendly practices and the creation of robust, agile retail services
• Data protection and privacy: our firm’s academic background and strong experience in the field of personal data protection accounts for high-level and robust legal advice on the processing and exploitation of personal data in all business ventures (including the use of IoT devices, software, cookies and trackers)
• Intellectual property: ZK Law provides legal support in matters of software licensing, provision of platform services and other digital services (SaaS, PaaS etc). we advise on patentability, we manage IPR portfolios, conduct trademark registration in Greece and the EU, and we manage disputes and settlements before the competent authorities and courts.
• Tech Transfer & R&Ds Collaborations: We advise Research Centres, Universities and Tech Organizations on technology transfer legal issues such joint IP, participation in consortiums, MoUs, research contracts, drafting of Tech Transfer regulations, or advising private sector industries on joint project with public research centres on matter pertaining to exploitation of research results.
• e-Payments and Fintech; We advise local and foreign fintech disrupters in regulatory matters such as licensing (PIs, EMIs, PISP, AISP), AML, KYC, technical and operational standards, Limited Network exemption, BNPL structures, tokens and cryptos as well as other DLT technologies, passporting, establishment, agency and distribution arrangements.
• Digital marketing and communication: ZK Law provides advanced legal services in the field of digital advertising to all factors of the ecosystem, including advertisers, ad agencies, exchanges, networks etc.
• Regulatory compliance: ZK Law advises a vast array of industries on their compliance needs, including licensing requirements, auditing, reporting and accountability obligations and represents its clients in cases before the competent regulatory authorities and courts.
• Competition law: we provide legal support in matters of competition law and regulatory compliance for digital marketplaces, including Agency, Distribution and Franchise Agreements
• Litigation: we represent our clients before the Greek courts in cases of our expertise

Additional premium services

• Digital transformation legal strategy
• Data protection officer
• Legal auditing and compliance
• Training, education and mentoring
• In- house legal team support
• eBusiness consultants legal support

ZK Law provides legal support to local and international corporations and organizations active in all industry sectors, such as:

• Retail – wholesale trading, tobacco
• Life science – healthcare – insurance
• Advertising – media – entertainment
• Marketplaces and platforms
• Fintech
• Startups and innovations
• IT and technology
• Education
• Travel and tourism
• FMCGs

Pro bono and mentoring: As a law firm we emphasize on the importance of pro bono work to highlight worthy causes. We believe in contributing in every way we can to raise awareness for significant social issues, and we act upon it on every occasion. We provide legal assistance to NGOs and volunteer at Institutions. Last year, Penny Kontogeorgou legally assisted AURORA, an NGO for hematological diseases awareness, with its digital marketing agreement needs to promote its cause. Since the start of their individual careers, Mina Zoulovits and Penny Kontogeorgou have valued the startup ecosystem and have actively supported innovative young entrepreneurs along their business steps. The partners have mentored dozens of inspiring start-up companies through incubators and accelerators, including initiatives such as ELTRUN, Greek Startup Universe, StartupLab by AD&PRLab 2020, Youth Entrepreneurship Club by Start-up Europe Week 2016-2017.

Education, training and policymaking: Our partners, Mina Zoulovits and Penny Kontogeorgou have an extensive background in education, having carried out numerous educational programs and training courses, in Schools, vocational training centers and other educational organizations, addressed to both legal practitioners and business-oriented professionals.

Some examples include legal training in educational courses organized by Institutions such as ELTRUN, Athens Center for Entrepreneurship and Innovation (ACEIN), Athens University of Economics (ΟΠΑ), Center of Sustainable Entrepreneurship Excelixi S.A., seminars conducted under the auspices of established publishing houses and educational centers, such as Nomiki Vivliothiki, the Center for European Constitutional Law (Tsatsos Foundation), presentations in international business and legal summer schools (e.g., Penny Kontogeorgou has been a member faculty of the eBiz International School on Electronic Business by Aegean University and economic university, Department of Information and Communication Systems Engineering, for many years, 2017-2023, while Mina Zoulovits was hosted last year in ECM Summer School) and interventions in several conferences.

Our law firm is dedicated to promoting the interests of digital and online entrepreneurship through active policymaking, with the aim to create an efficient legal framework for businesses. Mina Zoulovits has taken part in numerous law-making committees including the implementation of Regulation 2019/1150/ΕU, the amendments to Consumer Protection Law 2251/1994, (for the adoption of Directives 2011/83/EC and 2013/11/EC and law 4512/2018), either as member of the respective Committees or as legal expert, representing institutions such as GRECA, both at national and European level (e.g., E-commerce Europe and European expert groups)