Vellvette Lifestyle Pvt. Ltd., which owns the beauty brand Sugar Cosmetics established by co-founders Vineeta Singh and Kaushik Mukherjee, has entered into a transaction with actor Kareena Kapoor Khan to introduce a new Korean skincare brand named Quench Botanics. Ms Khan as a strategic investor will be a co-owner of Quench Botanics.

We are delighted to share that Ms. Chandrima Mitra and Mr. Gaurav Mistry, Partners at DSK Legal, led the team that advised and assisted Ms Khan in this transaction. The same team had also advised Ms. Khan for her investment in a D2C digital lifestyle-oriented fresh fruit and veggie brand Pluckk.

The team comprised of Akanksha Tiwary (Associate Partner), Shantanu Shah (Senior Associate), Bhakti Parekh (Senior Associate), Eram Qureshi (Senior Associate) and Akshit Rajpal (Associate).

The same team had also represented actor Ms Parineeti Chopra for her investment in Clensta International, a health and personal care startup whose products are based on waterless technology. Ms Chopra is an investor, partner, and brand ambassador of Clensta International.