Latin America - Mexico

Santamarina y Steta

More informationMore information

‘A very modern team’ at Santamarina y Steta assists its the clients with registration of sizeable IP portfolios, as well as ongoing protection, prosecution and IP litigation. As a full-service firm, multi-practice teams can coordinate on transactional matters, with the IP team available to support on associate IP and intangible-asset issues. José Pablo Pérez Zea is well-versed in advising national and international companies on franchising and licensing, and also has specialisms in both patent and trade mark prosecution, copyright, unfair competition and plant variety matters, among other areas. Pérez Zea co-heads the practice with Daniel Legaspi, a partner since January 2022, who has drawn in a number of new clients since his appointment to the promotion, and works across the trade marks, patents, plant varieties, appellation of origin, copyright, industrial secrets, licensing and litigation areas. Counsel Efraín Olmedo is admired by clients as ’a great litigation lawyer’ and acts on all contentious IP matters.

Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • ‘Santamarina, being a law firm with several areas of law, generates harmony in the development of the actions and the implementation of the cases.’

  • ‘Efraín Olmedo, apart from being a great litigation lawyer, is someone who is always available for clients, he takes the exact time to explain in detail each of the actions to be carried out in order to establish the path to follow. Likewise, it has developed in a short time, a great team, which is always willing to provide an excellent service, and above all, it shows that each one of them is truly committed to the work to be developed and above all, to being part of this team, this is sometimes unusual.’

  • ‘It is a very modern team, with initiatives to explore new trends such as blockchain, protection of secrets, metaverse, etc.’

  • ‘Punctual attention with updated knowledge.’

  • ‘Efraín Olmedo, has been empathetic with our needs and has shown himself prepared and updated in the advice he provides us.’

  • ‘The team is highly available to deal with queries that are sent promptly and accurately. Compared to other work teams, they are characterized by giving quick and customer-oriented responses.’

  • ‘We work a lot with Daniel Legaspi, who responds quite quickly and is always attentive to our requests.’

  • ‘Efficient and accurate in IP practice.’

Key clients

  • Servicios Condumex
  • Merama
  • Modec
  • Camara Nacional de Comercio de la Ciudad de México
  • Alan Estrada
  • Recreativos Franco
  • Mondelez de México
  • Brown-Forman

Work highlights

  • Assisted Servicios Condumex with a strategy to protect its IP in Latin America, North America, Europe and Asia, through the filing of new trade mark applications and maintenance of its intangible assets.
  • Advising Merama on several due diligence processes in different countries of Latin and North America in order to determine the status of its pre-existent assets or companies.
  • Assisting Modec with all its IP matters in Mexico.

Lawyers

Practice head

The lawyer(s) leading their teams.

José Pablo Pérez Zea, Daniel Legaspi