ABS & Co.

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With offices in Islamabad and Lahore, ABS & Co. boasts a full-service IP offering that includes advising clients on copyrights, trademarks, and patents. It is also notable for its capabilities in complex transactions, software licensing, and royalty agreements. The firm has also advised startups on intangibles licensing and equity structuring. Islamabad-based Majid Bashir co-leads the practice alongside Samar Masood Soofi, who is well-regarded in the IP and technology sector and is regularly sought out by regulators, government departments, and universities for her professional expertise.

Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • 'Their competence and calibrated response to their clients makes them different from their competitors. Samar Masood clearly stands out for her professional skills and leadership potential. She handled the deal with an international investor to the utmost satisfaction of our company.'
  • 'The team excels in their personalised approach, crafting solutions tailored to each transaction's unique purpose. Unlike generic methods, they prioritise nuanced strategies that align with clients' visions. Compared to other firms, the team's distinctive features encompass tailored strategies, collaborative culture, tech integration, diversity commitment, and transparent billing, making them an exceptional choice for clients seeking effective and customised legal guidance.'
  • 'Unlike competitors, they avoid imposing rigid approaches, preferring adaptable solutions tailored to each client. They excel in simplifying complex legal concepts for easy understanding and proactively identifying risks with mitigation strategies. Notable individuals, like Samar Masood, go the extra mile to empower clients with transparent insights.'
  • 'Overall, the team's distinctive qualities encompass a balance of professionalism and approachability, adaptable strategies, and a knack for simplifying legal complexities, setting us apart as a choice that truly caters to clients' unique needs.'
  • 'ABS & Co has a stellar reputation in the market for delivering exceptional legal services with a customer centric approach. Their large and diverse team are capable of handling client matters comprehensively and their research initiatives are sure to make a positive impact on the general legal sphere.'
  • 'We have worked with Samar Masood for the last few years on a wide range of legal matters and find her approach, knowledge and client handling exceptional. We are sure she will continue to excel and wish her all the best for the onward journey.'
  • 'This practice is unique because it focuses on delivering a top-notch client experience while making tasks and processes more efficient for the team. By shifting their focus to clients' needs, they are able to provide an effortless experience that sets them apart.'
  • 'The firm stands out because of their unique qualities and experiences that set them apart from competitors.'

Key clients

  • TMC Private Limited
  • Khazana Private Limited
  • MediPak Limited
  • Intellextual Solutions Private Limited
  • Swipbox Development ApS
  • MIC Global
  • Waada Digital
  • ZoodPay SA
  • OrientSwiss SA
  • Baadmay Tech (Pvt) Limited
  • Walk Through AI Limited
  • Raqami
  • FDHL
  • McDonalds
  • Ministry of Awqaf and Islamic Affairs (State of Kuwait)
  • Civil Aviation Authority
  • Kredit Geek Private Limited
  • Bedz.Pk
  • Numbers Private Limited
  • Prosper Technologies Private Limited

Work highlights

  • Advised a pharmaceutical company on the licensing of technology and technical capabilities for an IV Infusion facility.
  • Advised a client on the sale of its technology and intellectual property rights in a credit scoring system.
  • Advised Tez Financial Services Limited on the provision of buy-now-pay-later services through an e-commerce lending platform.

Lawyers

Practice head

The lawyer(s) leading their teams.

Majid Bashir, Samar Masood