What do you see as the main points that differentiate ADMD from your competitors?

We try to keep ADMD as one of the most diligent and time and cost-efficient law firms. ADMD is extremely fast with its responses and we know that our clients are looking at their screens for a reply within moments after they click send button. We understand and appreciate that everything is urgent and important and try to keep up with limiting number of inquiries per partner and associate. We try to avoid over lawyering and focus on language where we try to avoid legal terminology and offer the simplest explanation in business terms as much as possible. We try to keep the teams working on issues as small as possible and manage the correspondence with one or two partners per issue so that the client is not lost in communication with different contacts. This approach allows us to keep the boutique nature of our services.

Which practices do you see growing in the next 12 months? What are the drivers behind that?

E-businesses and IP related inquires are booming. We try to focus on offering the most up to date service models and expertise for this increasing demand. Due to the pandemic year, claims and disputes based on force majeure are rising. Our contracts and dispute teams are focusing on these matters to offer tailored solutions.

What's the main change you've made in the firm that will benefit clients?

We always had an ‘open firm’ policy for informing the clients often and periodically and we call ourselves an online-capable firm for years since we possess relevant IT infrastructure to deal with all sorts of issues without being limited to our office space or time zones. Due to the pandemic, such capabilities and policies have produced even better results and comforted our clients.

Is technology changing the way you interact with your clients, and the services you can provide them?

Of course, new technologies effecting legal services have been around for years and ADMD was ahead of its time for many years trying to offer and more use of such capabilities for issues from meeting to secure file sharing. With the increasing demand on the client-side, we are becoming more and more capable and

Can you give us a practical example of how you have helped a client to add value to their business?

Apart from compliance and structuring services, we offer our clients a tailored contract model for their businesses to ease contract management. I believe this is one of the most important issues where we manage to add value to our clients’ businesses. Our experience proved that in case the contracts used for the business are not structured for ease of management, even if their content is bullet proof, it becomes a huge burden and becomes a source for inefficiency. We work with each client to understand their business and reflect the most practical and easily managed contract formatting.

Are clients looking for stability and strategic direction from their law firms - where do you see the firm in three years’ time?

Indeed, they are, and it is hard work for lawyers. We try to associate ourselves with businesses and their practices more and more to adapt our services for matching their needs better. Ways of doing business and business terminology are changing and developing rapidly. We try to educate ourselves and keep our minds open. As a structured method, we advise and financially support our staff for their training in various business, technology, and finance education programs inclusive of MBAs and other seminars such as in fintech, derivatives, crowd-funding, data management etc.