Intellectual property

Baciu Partners

Baciu Partners stands out among the full-service firms in Romania that handle intellectual property matters, fielding a specialist IP practice group that has capabilities across the gamut of matters at the highest level. Its slate of work includes day-to-day prosecution and advice; anti-counterfeiting and anti-piracy matters; and collective management of copyright. The firm also ensures close collaboration between its transactional team and its litigators to support clients in complex due diligence and IP litigation. Andreea Bende has 15 years of experience in IP law, assisting both Romanian and foreign companies with management, prosecution and disputes relating to trade marks, domain names portfolios and copyrights. She co-leads the group with Ana-Maria Baciu, who is appreciated by clients for her ‘deep expertise’. Ileana Nicolescu is a litigator with considerable experience in IP cases, while Zsofia-Judit Halmagyi provides further depth for the team.

Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

‘What makes this practice truly unique is their proactive approach, consistently staying ahead of potential issues and opportunities. The team excels at thinking outside the box, coming up with innovative solutions that are tailored to the specific needs of their clients. Their thorough understanding of the background in every matter ensures that they not only address the immediate challenges but also anticipate future developments, which is invaluable for long-term success.'
'Potential clients would appreciate the team’s flexibility in adapting to changing circumstances and evolving business environments. Whether it's meeting tight deadlines or adjusting strategies to align with a client’s objectives, they remain focused on delivering the desired outcomes. Their objective-oriented mindset ensures that all efforts are directed towards achieving tangible results that make a difference for the client.'
'I would say that what sets them apart from other firms is their ability to combine a proactive, flexible approach with deep expertise and a clear focus on client goals.’
‘Having collaborated with several members of their team, my closest working relationships have been with Ana Maria Baciu and Ileana Nicolescu, with whom I’ve partnered on numerous occasions. They are consistently accessible, quick to provide solutions, and a pleasure to work with. What truly stands out is their ability to combine efficiency and a clear focus on achieving goals, all while fostering a collaborative and enjoyable working environment, even in the most challenging cases. If I had to define our collaboration, it would be efficient, goal-driven, and always a positive experience, regardless of the complexities involved.’
‘The BP team is compact, highly efficient, and easy to communicate with. Their deep expertise enables them to provide clear, actionable guidance swiftly, addressing complex challenges with precision and minimising delays. They are approachable, competent, and reliable, making them a trusted partner for clients.’
‘Ileana Nicolescu is a highly skilled senior associate. Her responses are always timely and accurate, making collaboration with her efficient and effective.'
'Ana Baciu is a down-to-earth partner with deep expertise, dedicated to solving clients' problems in the most effective and efficient manner.’
‘The advice provided by the team is of high quality and always on point. The advice is always clear, pragmatic and straightforward. The team is very friendly provides good service for value.’

Key clients

Asociatia Suporter Club UTA
Dohany KFT
BITDEFENDER IPR MANAGEMENT LTD
NOOKA SPACE SA
PHILIP MORRIS PRODUCTS S.A. / |PHILIP MORRIS BRANDS SARL
TEVA Pharmaceutical Industries Ltd and |TEVA Pharmaceuticals SRL
SKY INTERNATIONAL AG/SKY PLC
Asociația Jurnaliștilor de Investigații Context
Ileana Popescu (stage name Eneli)
Ha Ha Ha Production SRL
Global Art Production SRL
Bilka Steel SRL

Work highlights

Assisting TEVA Pharmaceuticals with sensitive patent litigation cases.
Assisting the UTA football club supporter’s association with safeguarding its rights over the UTA trade mark and official logo used by the football club in Romania.
Advising HaHaHa Production on various contractual aspects, including copyright and related issues.